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  • In March 2016, Apple released the iPhone SE, which was basically meant to compete with

  • lower-end smartphones, giving people access to an iPhone for a much cheaper $399.

  • Apple got to that low price by using previous-gen hardware, and a lot of people loved it.

  • Now, there are tons of rumors of a brand new iPhone SE 2, or possibly named iPhone 9, coming

  • next month in March, just like the original SE did 4 years ago.

  • However, the world has changed drastically in the last 4 years, including some major

  • new markets like India which are waiting for the perfect smartphone, and I believe that

  • phone is the iPhone 9.

  • So before I explain why this iPhone is incredibly important to the future of Apple, let me go

  • through a list of all of the rumors I could find on the details of this new budget iPhone.

  • As I've mentioned before, it'll most likely be released next month at Apple's annual

  • March event, but there are some worries about the Coronavirus delaying its release, and

  • I'll talk about that in just a minute.

  • Just like the original SE borrowed hardware from a previous iPhone, the iPhone 9 should

  • also be reusing an old design and hardware, like having the same design as the iPhone

  • 8, with a 4.7” display, large bezels on the top and bottom, and a Touch ID sensor.

  • However, this is a small chance that we'll actually get Face ID on this phone, but most

  • rumors say otherwise.

  • The iPhone 9 could be a bit thicker than the 8 to allow for a bigger battery, as well as

  • packing the same main camera as the iPhone 11, but possibly excluding the ultra-wide

  • lens.

  • This is great news because rumors point to the iPhone 9 being priced at around $400,

  • so you're getting an incredibly good camera for a fairly low price.

  • I personally think that the camera layout will change a bit, like maybe having a larger

  • camera bump to ensure that you can't use old iPhone 8 cases on this new iPhone 9.

  • It should use the same aluminum frame, a glass back with wireless charging, possibly a centered

  • Apple logo and the same A13 Chip with 3GB of RAM from the iPhone 11, which is very powerful.

  • And as for the storage, we're expecting it to start at 64GB.

  • So in reality, you're really getting a lot for the $400 price tag, and I'll explain

  • why a price this low still makes financial sense at the end of this video.

  • Now let's get into why this iPhone 9 is such a big deal for Apple.

  • Believe it or not, there are a ton of people who are still using the iPhone 6, 6S, 7 or

  • even the original SE.

  • And there's a couple of reasons why they've abstained from upgrading for so long.

  • First off, newer iPhones are quite a bit more expensive than before, so people who don't

  • care much about new technology don't see the value in upgrading.

  • Some users really don't like the idea of Face ID, so they're not able to let go of

  • the Home Button.

  • On the other hand, others simply don't like the large size of all of the latest iPhones.

  • The new iPhone 9 would virtually fix all of those issues, being affordable and packing

  • a super fast chip. This translates to a lot of people with older iPhones finally upgrading,

  • especially if Apple offers a really good trade-in program.

  • That means more sales of iPhones and accessories like cases, but that's not even the biggest

  • deal for Apple.

  • While a lot of people in the states can afford iPhones, there are a lot of countries that

  • don't have it so easy, namely India and China.

  • In those countries, budget smartphones rule the market for a couple of reasons.

  • First off, there aren't as many high-paying jobs there, so it's more difficult for the

  • vast majority of people to buy an expensive iPhone.

  • And in the case of India, there are tariffs on imported iPhones, so they can potentially

  • be more expensive than they are here in the States.

  • Here's a fact that you may find a bit hard to believe. Last year, Apple's iPhone XR

  • from 2018 was the best-selling smartphone in the world.

  • Yes, you heard that right, last year's iPhone XR selling better than any other smartphone.

  • This quote from Indiatimes.com explains why:” Apple also adjusted the price of the iPhone

  • XR in China and several other markets like India, which helped keep demand strong during

  • the quarter.”

  • And check out this article, saying that India has a massive market of 480 million smartphones,

  • with Apple's current share of that market sitting at just over 1%, because of the high

  • price of Apple's premium smartphones.

  • However, it was among the fastest growing smartphone brands in India in the quarter

  • to Dec. 2019, and that's all thanks to the success of the iPhone XR, for mainly one reason,

  • because it was the cheapest way to get a new iPhone.

  • And now, the iPhone 9 is about to take that spot, at a much lower $400 price tag, making

  • it more attainable to markets where the budget smartphone is king.

  • Now on the topic of the coronavirus, quite a few factories that assemble iPhones have

  • been closed down, but in recent news, more factories are beginning to resume production

  • in China.

  • So even with these delays, Apple is still rumored to launch the iPhone 9 at their March

  • event.

  • On the topic of tariffs causing iPhones to be more expensive in India, Apple has actually

  • been working on an answer to this for years.

  • There are already multiple iPhone manufacturing facilities in India including Wistron, which

  • has been assembling AirPods and lower end iPhone models like the SE for years, with

  • one goal in mind, avoiding import tariffs and making those iPhones cheaper for the Indian

  • market.

  • Last month, it was reported that Wistron's third plant in India is ramping up iPhone

  • production, so that adds to many rumors of the upcoming iPhone SE 2, or iPhone 9, being

  • assembled in India alongside China.

  • And due to the Coronavirus, it was reported that Foxconn has moved some of its iphone

  • production to India as well.

  • This ultimately means that the Indian market is getting the iPhone 9 without having to

  • pay the import tariffs for the phone itself.

  • The only problem Apple's gonna have is keeping up with the demand since their Indian factories

  • aren't as capable as the ones in China, especially since the Chinese market is going

  • to be all over the iPhone 9 as well.

  • So the point of all of this info is this, if the one-year old iPhone XR was able to

  • grab the spot for the best-selling smartphone in the world, imagine how well the brand new

  • iPhone 9 for $200 less is gonna perform.

  • And with more and more iPhones in the hands of people in markets like China and India,

  • that means more organic advertising in terms of word of mouth or increase in popularity

  • within their culture.

  • And that's just the tip of the iceberg in Apple's master plan.

  • Since the $400 pricetag of the iPhone 9 doesn't leave much room for profit margin, Apple is

  • instead relying on getting more people in lower markets into the Apple ecosystem.

  • This means more people having access to the iOS app store and buying apps and games.

  • More people paying for Apple software like iCloud and Apple Music subscriptions.

  • More people buying an Apple Watch because they now have an iPhone.

  • More people buying iPads, buying MacBooks, buying AirPods and more.

  • THAT is Apple's master plan, and that long-term goal of giving more of the global market access

  • to anything and everything Apple.. is worth not making very great profit margins on the

  • $400 iPhone 9.

  • And that is why the iPhone 9 is such a huge deal for Apple.

  • We're also expecting them to release the 2020 iPad Pro next month in March, so if you're

  • interesting in leaks and rumors on that, check out that video right over there, and if you

  • aren't already subscribed, click the circle above to do so right now because we'll be

  • reviewing the iPhone 9 as soon as we get our hands on it. Thanks for watching, and we'll

  • see you in the next one!

In March 2016, Apple released the iPhone SE, which was basically meant to compete with

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iPhone 9(SE2)がAppleにとってHUGEな理由! (Why the iPhone 9 (SE2) is a HUGE deal for Apple!)

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    林宜悉 に公開 2021 年 01 月 14 日
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