Placeholder Image

字幕表 動画を再生する

  • (opening jingle)

  • - (gasps) The death of Superman.

  • I can't believe I found one.

  • I'm going to sell it for millions and retire

  • early and put my kids through college.

  • Yeah, okay, maybe not.

  • (hard rock intro music)

  • Welcome to comic misconceptions, the show

  • that takes you into details about the things

  • you think you know about comics, I'm your host,

  • Scott Niswander and we're going to be doing

  • another kind of different style episode again,

  • this week because you really seemed to like

  • the last one we did about secret identities

  • and in light of this happening, I feel like

  • I really want to talk about it.

  • So, in case you haven't heard, your mint condition

  • of Action Comics number one, a comic book that

  • many would consider to be the most important

  • comic book ever made, recently sold for 3.2 million

  • dollars.

  • This no doubt has sparked some interest in the market

  • of collecting comic books.

  • You know, like when Buzzfeed tells you that

  • your Game Boy color is worth over $1500 so you

  • search through all of your things to find it

  • and put it up online to find out that it's really

  • only worth $20.

  • A very similar thing happened to comic books

  • in the 90s and the industry almost died completely

  • because of it.

  • So first off, full disclosure, if any bias is shown

  • during this video because I never really got into

  • the whole collecting comic books thing, I'm almost

  • all digital for a long list of reasons that I'll

  • probably make a video about sometime in the future,

  • but the main one being that I find having a lot

  • of physical copies of comic books lying around

  • to be pretty cumbersome.

  • My dad gave me a chunk of his collection when

  • I graduated college and I really do want to read

  • them all and I'm going to, but for right now,

  • they're just kind of sitting in my closet in a couple

  • of long boxes taking up valuable space.

  • Not that I don't appreciate it, Dad, if you're watching,

  • I do, thank you.

  • But, what I hear a lot from my friends who do

  • collect comics, is that digital comics, unlike

  • their physical copies, don't have any resale value,

  • and yeah, that's true, most if not all digital

  • comic book retailer use agreements, like Marvel

  • for instance, clearly state that you do not own

  • the digital comic book you buy, but rather have

  • unlocked a private viewing session to it.

  • But that doesn't inherently mean that your

  • physical comic book collection will be worth

  • thousands or millions of dollars, in fact, there's

  • a great article in Business Week that says that

  • comic books that you have just sitting in your

  • basement are, to be blunt, probably worthless.

  • Even if they tell stories of a few people who have

  • collected thousands and thousands of comic books

  • only to turn around and sell them for just a couple

  • hundred dollars.

  • The problem is that the media doesn't really

  • report these things because, well, they're not

  • that interesting.

  • Instead, the media promotes these rags to riches

  • stories of ordinary people finding rare and valuable

  • comic books and selling them for millions of dollars.

  • And this could unintentionally warp someone's

  • perception and make them believe that all comic

  • books have a high value.

  • This is exactly what happened in the comic collector

  • bubble of the 90s, but before we get into it,

  • I'm going to put on my imaginary generalization

  • cap that will let you guys know that I might

  • skip over some details that you think are important,

  • so if I do, please let me know in the comments and then

  • we can all kind of learn a lot more things that I

  • didn't have time for in this video community.

  • It all starts with the creation of the first

  • comic book shops.

  • You see, comic books were originally sold

  • on newsstands, but in the 70s, several stores

  • opened up that would sell back issues of comic books

  • as collectibles.

  • It wasn't long before publishers took their new

  • comic books off the streets and into these

  • specialty comic book shops, but more on this later.

  • Jump to the 90s where speculators were coming in

  • and seeing how people were buying and selling old

  • issues of comic books for many times their cover price,

  • especially hearing stories of golden and silver age

  • comic books originally a few cents at the time,

  • now going for six figures.

  • To them, that sounded like an amazing investment

  • opportunity, so they went out and bought multiple

  • copies of individual comic books in the hopes to sell

  • them one day and become rich.

  • That on its own might not be that bad, but here's

  • where the problem sets in.

  • People were buying more and more of these books

  • because they saw value in them and because

  • they were buying more and more, publishers were

  • printing more and more, and then you're selling

  • millions of books to half a million readers and you're

  • over-saturating the market, and that doesn't

  • really work out so well for investments.

  • Strongly generalizing once more here, the value

  • of something is determined by its supply relative

  • to its demand.

  • So, let's take a look at these two factors of the comic

  • book world of the 90s.

  • So first off, let's look at demand.

  • Now there are a lot of ways to create demand, but

  • I want to look at another failed collector industry

  • of the 90s, beanie babies.

  • One of the key factors in creating demand for beanie

  • babies was that they avoided being distributed

  • in main stream chain retailers in favor of small

  • gift shops.

  • This helped the product seem rare and prompted

  • people to buy soon as they could, thus creating

  • a high demand.

  • You can't just buy Quackers the duck anywhere,

  • so if you find one, you better buy that thing quick.

  • Sound familiar?

  • This is exactly like those comic book shops

  • we were talking about earlier.

  • Publishers were selling their comic books through

  • these small specialty shops because there wasn't

  • really anywhere else to sell them and this might

  • have made them seem rare to speculators which only

  • drove up the perceived worth of the comics,

  • but the reality was that they weren't rare at all,

  • this is where supply comes in.

  • There were millions of copies of these comic books

  • laying around and speculators hadn't caught on yet.

  • Publishers started putting out these variant covers

  • and shiny foil editions and all sorts of nonsense

  • that would make you believe that your comic book

  • was valuable and it was going to put your kids

  • through college some day.

  • So, here's an example from the collection that my dad

  • gave me, this is, Venom, Lethal Protector number one

  • from 1993.

  • It's got that nice shiny cover, just the way God intended.

  • The cover price for this comic was $2.95, but today

  • you can buy it on eBay for six cents or you can splurge

  • and get the whole series for just two dollars, which

  • is still cheaper than this one comic was back

  • when it first came out.

  • The Death of Superman in 1992 was a huge contributor

  • to the crash of the comic book industry.

  • People were buying this thing, three, four, five

  • issues, all for themselves thinking that they're

  • going to hold onto it, sell it for millions

  • because they have the last Superman comic ever made,

  • but it didn't really turn out that way, in fact,

  • today you can get four copies of that comic book

  • for around 20 dollars on eBay.

  • Some consider this to be the big tipping point

  • of the comic book crash.

  • Speculators had all these comic books that they

  • thought were valuable but they couldn't sell them.

  • If everybody already has three copies of The Death

  • of Superman, who's going to buy your copies?

  • These comic books were everywhere and because

  • of that, they weren't worth anything.

  • Suddenly comic book were in high supply but low in demand,

  • these speculators who were buying four, five, six

  • copies of comic books suddenly stopped buying them

  • altogether, but the publishers were used to printing

  • millions of comic books, so they still printed a lot

  • but now nobody was buying them and they're not making

  • enough return on their investment and the industry

  • was hit very, very hard.

  • So, why did the birth of Superman go for 3.2 million

  • but the death of Superman only goes for a few bucks?

  • Well, it's because Action Comics number one

  • is genuinely rare, as are all golden age comic books.

  • In the 40s, during World War II, people back home

  • really wanted to help with war efforts in any way

  • they could, and one of the best ways was by donating

  • all of their scraps, including paper to the war efforts.

  • Paper drives were held and anything deemed useless

  • scrap paper was sent to help the efforts, including

  • comic books, that's why the original 200,000 copies

  • of Action Comics number one, less than 50 exist

  • to our knowledge today.

  • Pair that with the fact that it was no only

  • the birth of Superman but the birth of the super hero

  • genre and you get a comic book that's worth a lot of money.

  • So, the idea of collecting comic books nearly

  • killed the medium itself.

  • But why am I even talking about this?

  • Am I trying to tell you to stop collecting comic books?

  • Absolutely not, chances are, if you are watching

  • this video, you have a genuine interest in comics.

  • The reason the market crashed was because of these

  • speculators who weren't buying them because they liked

  • comic books, but they were only buying them

  • as investments, and I think that's important.

  • Collecting something not because you want

  • to make money off it someday or prove that you

  • were a fan to your friends because you have a certain

  • issue or a toy or a holographic whatever, but just

  • because you have a real sincere love for it.

  • So, I don't really have a question that I want

  • to ask you this week.

  • Instead, I just want to know your thoughts

  • on collecting comic books and the industry crash

  • as a whole.

  • There was so much that I had to skip over for this

  • video, but I want to know what your opinions are

  • on it and I'll be right down there in the comments

  • all day today just talking with you guys, so

  • look forward to seeing you down there.

  • And if this is your first time hanging out with ys

  • here at Nerddync, we do weekly comic book videos

  • every Wednesday and I don't want you to miss

  • out on any of it, so please subscribe.

  • Once again, I'm Scott and I'll see you next week

  • for more things you thought you knew about coms.

  • See ya.

  • Doctor Doom was created in 1962 by Stan Lee

  • and Jack Kirby as were probably all of your favorite

  • classic Marvel characters, but it seems like these

  • two had different opinions about what Dooms face

  • looks like under the mask.

  • I want to believe that they both started out thinking

  • that Doom's face is hopelessly disfigured as we

  • can see in Fantastic Four number 10 when we

  • get this reaction of Doom removing his mask.

(opening jingle)

字幕と単語

動画の操作 ここで「動画」の調整と「字幕」の表示を設定することができます

A2 初級

マンガ収集はなぜ業界をダメにしたのか!?| コミックの誤解 (Why Collecting Comics RUINED the Industry! | Comic Misconceptions)

  • 19 0
    Harry Huang に公開 2021 年 01 月 14 日
動画の中の単語