important guy on answer Vatsa important guy meaning this is a person who makes a

lot of decisions that Intel and a bold statement I'm gonna throw this out

because I don't think I've ever heard Intel go this far over the line but you

guys have disrupted the scrub the brand new core I nine as the world's fastest

gaming Ronald's best babying processor yeah so hey absolutely the first I would

like to say it's really good to spend some time with you thank you for giving

us the chance to go do it and yes today we had a very very busy day I know some

of your viewers have probably already caught up on some of the news but we

launched three sets of products effectively we launched our Xeon w31 75

X that was a surprise yeah that was our 28th core CPU we talked about the fact

that it's unlocked it's also gonna be featuring a single

core turbo of up to four point three gigahertz we're very excited about this

product and that will not fit into older motherboards that is a new socket and

everything absolutely so that product fits into our socket P motherboard which

allows you to get a lot more memory into the processor because when you have

these many cores super-important that the memory bandwidth can be fully

exercised to get the full performance on multitasking so that product is you

mention you throwing shade at somebody here no it's good it's kind of foggy

here I'm not sure about the shade that's certainly foggy but yeah we've got about

six channels of memory on that product and about 125 gigabytes of memory

bandwidth which again in our studies as you go up in core counts very very

important and it's Xeon so you left the ECC support in there yes there is ECC

support in there and as we talked about one of the things you know some of our

customers in this space who are sort of in this nexus between a workstation and

the really high-end desktop have been looking for this kind of a feature set a

xeon product that supports ECC has the capability for overclocking so you

beyond the stock capabilities we think this is gonna be a pretty darn good

over-packer so we're excited about what these customers can do for these kinds

of applicants it's like a prosumer super high-end super high-end yeah we talked

about this being you know pervades very specialized media creators now

a lot of those guys on the planet but you know they're really doing very very

specific things you know this kind of New Age of animation rendering we showed

a couple of instances right there are these specialized users will have

certain applications that really scale to this kind of core count and then

again as you mentioned you know for other creators for what we think the

broader market looks like we announced our new x-series core processor family

as well okay and those are they essentially slot into the existing X 299

infrastructure out there absolutely they're socket compatible they are on

our socket our platform what we call our 2010 platform and they are backward

compatible to the existing set of motherboards and on that product line we

announced a couple of new things there is going to be obviously higher CPU

frequency more cache sizes so people will see increased CPU performance but

one of the other things that we've done in this family is we've increased the

i/o capabilities on the family especially on the low end and so now our

lowest end CPU in this generation are eight core CPUs will also have sixty

eight platform PCIe gen3 lanes and so you know if you've got multiple graphics

cards or SSDs or other peripherals you get that full IO capability from the

bottom of our full PCIe from top to bottom to top to bottom

yeah and so it starts at 18 cores with the I $9.99 eight exe that is correct so

what's the big difference between the 99 ADHD and the 79 AD excellent so you'll

see increased frequencies increase performance on that product and then as

we go down the stack you know we're seeing obviously some of that

differentiation in our previous generation we had a six core CPU in this

generation we're starting with an eight core CPU in the space we also have an

entry ten core processor you know if you call that an entry process or something

that's lower than our existing ten core okay from a pricing perspective we've

seen naturally in this space as we've increased the capability of our case

queues our mainstream family that people that are buying our Xers products are

migrating up a little bit and again they don't care about yeah they're they're

moving up on core count because I think when you when we look historically at

how our offerings used to be segmented between sort of our mainstream family

and this higher-end product if you go back a couple of generations ago we were

up to four cores on the mainstream product and really saw

four and six and eight course on the higher end and so people who wanted a

six core product for some of these workloads that scale you know they

effectively only had the choice of looking at the x-series product line and

now as we've seen our mainstream stack move up to six and of course today we

launched this baby make well our core I $9.99 hundred K it's our eight core 16

threads we continue to see that there'll be some people who if they're buying for

poor count but want that single threaded performance this is a fantastic product

for that right and this is the world's best gaming CPU this is the world's best

gaming processor and how did you guys do that so we did some actually phenomenal

amount of testing on this product we tested this product on 19 games actually

20 game workloads in total we tested them across a bunch of the most popular

games today we tested them where they used different game developer engines

write different types of you know gaming genres because each of them work a

little bit differently and we tested this product of course against our

previous generation king of the hill right here 8700 K processor which is

setting the benchmark for performance today we tested it against that product

we tested it in against the other guys as well and amongst all those tests it's

absolutely clear that this product has got the crown and five gigahertz that's

really the big secret to most games still yeah games it's not about 812 or

25 that's right I mean if you look at gaming today and you know we talked you

know we we as an industry been working for a long time on enabling multi-core

but it's a pretty difficult programming problem

and especially on game engines they've been moving forward right it's been

something that's been getting better but it takes a bunch of time to re-write an

engine or rewrite a game to actually be multi-threaded so on this particular

product single threaded performance super critical and again delivering 5

gigahertz out of the box is phenomenal right I don't know if you remember just

a couple years ago we were trying to hit 5 gigahertz overclock right and this is

stock out of the box one or two cores I think 5 gigahertz right single core

turbo but you know again we think that's pretty darn phenomenon of course

nobody's seen as performance yet but I know with 87 jerk' that chip really did

always run at very very high clocks almost all

far harder than I think a lot of expected so I think we're gonna see

we'll see 5 gigahertz in a realistic and most things yeah we think this is going

to be an even better overclock all right one we do have that single threaded

performance and then the other thing that we added both on the x-series

product line as well as this is we have added solder Tim into these products and

so it gives us some more thermal Headroom and gives us a little bit more

overclocking performance again I think we've been very proud of our overclock

and capability in general but I think this basically you know it gives us some

more do you so like you guys using solder in there basically every new part

that's announced today I do an asset because people in the community like oh

why didn't you I had a hassle part I had paste him I had coffee Lake I paste him

I had a 79 80 XTi to paste why decision to go to a solder on these yeah just to

clarify so the x-series product lines and our ninth gen products the ones we

announced today will have solder to the 28 core Xeon is actually not on socket

oh yeah yeah so I think this is something that we are trying to catch up

it's one of those decisions you have to make on a product by product basis that

28 core product is a derivative of our skylake access server family product so

it continues to use our polymer technology okay now you know you asked

the question about solder Tim in general and hey you know what was the decision

like to bring it back you know one of the things again is we think back on the

history here I think you know sometimes people forget the journey we've been on

and I joined this desktop business in 2012-2013 and if you remember at the

time we were you know in the tablet wars right the PC was changing right but we

really recommit it to enthusiast desktop starting in 2013-14 once again with our

Devil's Canyon product and since then we've had numerous overclocking features

we've brought in right we brought back full beat clock over cock clocking we've

been able to get fine grain overclocking control we fixed some cold bugs that

allowed us to get Ellen to this is one of the features and you know we were

able to get it in for this product and I think based on the number of cores we

have and the kind of you know heat we're trying to manage her I think this is a

really good addition for onyx and I want to put out Devil's Canyon was not a

solder Tim right that was an honest on Apollo it was it Oliver Tim another

still terminate yeah usage you know and when we came back in and we put that

product out I know there's a lot of you know questions I didn't tell hey are the

enthusiasts still around and desktop and we were very you know

absolutely unequivocal that hey the enthusiasts are who are in this business

and actually the interesting thing about the PC business is this is where most

people are going now right now you have most people who are

using a PC they're using it for a very specific purpose right they're using it

for gaming and this is a great product for gaming they're using it for content

creation where they're doing work with it or this is their livelihood you know

we see it a lot being used obviously still for professional work our

commercial business is doing well I think we weren't on the early part of

that trend where we said hey the people buying pcs especially in desktops at the

time they were not doing it by accident right they wanted a desktop they knew

what they were buying and they were buying for performance I think that

continues to bear on now you know I do want to ask some other packaging this is

for people who haven't seen this is the branding packaging for the car nine atom

broke it I'm gonna point that out it is not intel's fault if you read stories to

say I can't believe Intel's showing off a broken box yes Adam Patrick Murray

behind the camera here dropped it and broke it sorry sorry everybody but is

this gonna be in all of the all the parts because we're so used to the

cardboard they've had for you you know so we've done some packaging changes in

the past when we did our you know broad well ten core extreme edition part we

did a structured box yeah with our 8086 k we did some limited edition packaging

we've done some of the core I + this is absolutely a little bit of an experiment

but what we wanted to do was have packaging you know which on the outside

showed some of the capability of the technology on the inside you know what I

would tell you is this is absolutely an experiment if you guys love this

packaging we'll be sure to do more for this generation though this is special

for the i-9 okay so the i-9 in coffee feel I guess the I 999 oh yeah nine Hoff

you like the coffee like nine gen pop okay so it'll only be in that one new

and every single part will come tomorrow the 9900 k products will come on that's

right I got it I mean isn't like a limited edition box it's not a limited

edition box this box will be shipping with this product yes easier in what's

the decision to do this special box just because it's just cool or you know we've

had boxing capabilities where we could try things as I said in the past and so

we're asking this question hey you know what we're getting this great new

product I we honestly felt that based on the performance we were delivering that

it was gonna be a really good product for gaming we had

a good sense of what the performance was gonna be and we're like why don't we

make the packet and show off some of that

have you considered putting lighting inside of it is that oh yeah but RGB so

it's possible you he's got to stick a battery in that's it's possible you know

it's a that's a good idea I will have to go get you guys hooked up to our boxing

people so what they want to do with the lighting I understand putting a battery

and creates a shipping problem for yeah I didn't know that see this is something

left to go back and so essentially because we have a stack now you have

core I 9 you know small socket I'm a big socket and we're gonna have the super

extra big socket pretty soon yes where do you think do you think this word it

works right for everyone yeah that's a great question I think for most

mainstream consumers we think you know because of the fact that software and