Big changes are coming to how you manage your channel.

チャンネルの管理方法が 大きく変わります

I'm here to give you a rundown

YouTube Studioの新機能をご紹介します

on some of the new improvements to the YouTube Studio.

ツール更新の理由ですが

You might be wondering, why are we making all these changes?

従来のクリエイターツールは リリースから10年が経ち

Well, the original YouTube Studio Classic has been around for over 10 years

改善が難しくなりました

and it became really hard for us to make improvements to your experience

そこで 機能を追加しやすい 新ツールを導入しました

so now, the new YouTube Studio will let us give you more features, faster.

新しいYouTube Studioを デフォルトに設定していない場合は

Many of you may have already been defaulted into the new YouTube Studio.

左上のこのボタンをクリックしてください

If you haven't yet, you can get to it

今後はこれがメインのツールになります ぜひ使ってみてください

by clicking on the button on the top-left corner of Classic.

今後数か月は 新旧どちらのツールも使えますが

And I strongly encourage you to check it out

今後の機能改善は YouTube Studioのみが対象となります

because this will become the new, prominent, main platform

YouTube Studioのホームは ダッシュボードです

for Creators going forward.

ここに表示されるのは 最新動画の概要や

There's gonna be a transition period

YouTubeからの最新ニュース

so in the next few months, you'll be able to go to both

過去28日間のアナリティクスです

but in the long run

他のウィジェットも追加される予定です

the new YouTube Studio will be the primary place

1つ目は「既知の問題」

where we put all of our efforts

ここにはサービス停止などの問題が 通知されます

and all of the new innovation.

チャンネルで問題が起きている場合は ここでステータスを確認できます

The first thing you see in the new YouTube Studio is a dashboard.

2つ目は「あなたへのアイデア」

Here you can see a snapshot of what's going on with your latest video

これはすでに組み込み済みです

the latest news from YouTube

ここには チャンネルの特性に基づく 具体的なおすすめが表示されます

and your top-line analytics for the last 28 days.

たとえば 自分が気付いていない 役立ち機能が紹介されたり

There's gonna be other new widgets coming.

チャンネルの成長度に合うクリエイター アカデミーのレッスンがおすすめされます

One of them is 'known issues'

まだまだありますが どれも便利です ぜひご活用ください

which will explain any kind of outages or any issues that are facing the platform

次にチャンネルの管理方法をご説明します

so if it's something that's affecting your channel or other channels

まずはYouTube Studioの操作方法です

you'll know what the status is right there.

アナリティクスを表示するにせよ 動画や字幕を編集するにせよ

The second thing is the 'ideas for you' widget.

まずは目的の動画を選択します

Now, this one's already in the dashboard.

今 左にあるメニューは チャンネルレベルです

As you can see here

まず動画タイトルをクリックします

it gives you very specific recommendations based on your channel's characteristics.

すると左のメニューが変わります

So maybe we noticed that you haven't used a feature

アナリティクス、エディタ、 コメント、文字起こしなど

that channels like you are using with great success.

選択した動画のメニューになります

We may recommend that you check out that feature.

この戻る矢印をクリックすれば チャンネルレベルに戻ります

Or it could recommend a Creator Academy lesson

YouTube Studioでは 動画リストでインライン編集が可能です

based on where you are in your growth journey as a channel.

動画リストで鉛筆アイコンをクリックすると その場でタイトルや説明を編集できます

So those are some of the cool things in the dashboard.

別のページを開く必要はありません

Do check it out, I think you'll really enjoy it.

公開設定や収益化設定も変更できます

Let's jump into the Studio and look at how I manage a channel.

設定画面を個別に開く必要はありません

The first thing you need to keep in mind

次は新しく改善された アナリティクスをご紹介します

is the way to navigate.

ここをクリックするとチャンネルレベルの アナリティクスが表示されます

It has what we call 'entity-based navigation'

レポートはタブに分かれていて 目的に合わせて見やすくなっています

and all that means is

[視聴者へのリーチ]、[視聴者の関心度]、 [視聴者の獲得]、[収益の獲得]があります

when you want to modify the analytics

各タブでは 特に重要な指標が大きく表示されます

or the video editing, or the captions or whatever

[視聴者へのリーチ]タブでは

for any specific video, what you need to do is select the video first

インプレッション数、インプレッションの クリック率、ユニーク視聴者数を確認できます

because all of these items on the left-hand side here

他の便利な機能として スマートヘッドラインがあります

they're really, right now, at the channel level.

ここではチャンネルの分析情報が わかりやすく説明されます

So I'm gonna select a video by just clicking on the video title

これはクリエイターの皆様からの フィードバックを反映して追加した機能です

and now you'll see the items on the left have changed.

現在は英語のみですが まもなく全言語で展開する予定です

There's Analytics, Editor, Comments, transcriptions, additional features

アナリティクスでは日付選択ツールを使って 期間を変更することもできます

these are all related to that specific video.

各カードをクリックすると 詳細画面が表示されます

Then when you want to go back, just click on this little back arrow

指標やグラフを変えたり

and now you're back up at the channel level.

グループを作成して適用することもできます

Another cool thing about the YouTube Studio

小さい再生アイコンをクリックすると 動画のアナリティクスが表示されます

is on the video list here, you can make in-line edits.

ここでは他の動画と比較できるよう グラフが正規化されます

So notice here I'm looking at my list of videos

比較対象の期間も選べます

and I can quickly click on the little pencil

次は 新しい動画エディタの紹介です

and now I can change the title and the description

動画を選んで[エディタ]をクリックします

without leaving the page.

まず見た目がダークモードの デザインに一新されました

I can also change the visibility settings

従来のクリエイターツールでは エディタ機能がバラバラでした

and monetisation settings.

終了画面、字幕、ぼかし オーディオ入れ替えなど

All from the video list, in-line, without having to load a bunch of screens.

それぞれのエディタが分かれていて 煩雑でした

OK, now let's take a look at the new and improved YouTube Analytics.

YouTube Studioでは すべて1か所で行えます

So I'm gonna click here and now I'm at the channel level

ただし機能によっては従来のクリエイター ツールが表示されることがあります

and I'm seeing the channel Analytics for this account.

これはYouTube Studioにまだ追加されていない 機能を使えるようにするための暫定措置です

Some things that are really cool are the way we've organised the reports now

YouTube Studioへの組み込みが 完了するまでは

are kind of aligned with the goals of a Creator.

従来のクリエイターツールをお使いください

So you have

YouTube Studioを簡単にご紹介しました

'reach viewers', 'interest viewers', 'build an audience', 'earn revenue'.

フィードバックがあれば ぜひコメント欄へ

And then within each of those

[フィードバックを送信]やCreator Insider チャンネル経由でも受け付けています

we highlight the top metrics that are most important for each section.

YouTube Studioをどうぞご活用ください

The other thing that's really cool is

on this 'reach viewers' area is our impressions report

which will explain how many impressions you got for your videos

what the click-through rate was

for those impressions

and then also how many unique viewers you got.

Another thing that you'll notice about the new YouTube Studio in Analytics

is these insights.

These are smart headlines

human-language descriptions of what's going on.

So this has been based on feedback we got from Creators telling us

"Hey, these charts and tables are great

"but just tell me what's going on."

So now we do that.

Currently, this feature is in English only

but we hope to get it out in all languages soon.

When looking at your Analytics

you can also change the date range

by clicking on the date picker.

You can also select a custom date range.

You can go deeper by clicking on one of the cards

then a deep-dive window opens.

It allows you to sort the table by the different metrics

change the charts and even create and apply groups.

The other thing to know is

you can click on the small Play icons

to see the video Analytics

where the charts are now normalised

and compare the video's performance to other videos

adjusting their age for a fair comparison.

So next, let's look at the new video editor.

I'll click on a video here

then I click 'Editor'

and you'll see a couple things.

One is it's a completely new visual design

really nice Dark Mode kind of look.

But the most important thing

is that the Classic Studio used to have editors all over the place.

It used to have one editor for end screens

another editor for captions

another editor for blurring, another editor for audio swapping

and so on.

That was very confusing to use, they were all a little different.

Now you can do it all in one place and avoid any edits that collide with each other.

Now, one thing you'll notice is

from time to time

there might be a couple of features that you click on

and it actually takes you to YouTube Studio Classic.

Those are features that we're in the process of building

in the new YouTube Studio, so in the meantime

we had to make sure that you could still get your job done

and access those features.

Over time, we'll replace those links

with links to the native-built YouTube Studio version of it

but in the meantime, you'll have those links to get your job done.

OK, so that's a quick summary of the new YouTube Studio.

If you have feedback, please give us comments below

or you can use the 'Send feedback' feature

in the product itself

or you can hit us up on Creator Insider.

Whatever works for you.

In the meantime, enjoy the new product and keep it real.