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  • The live stream's the authentic connection, the real-time connection.

    ライブ配信なら リアルタイムでつながって

  • You get to do yoga with me.

    みんな一緒にヨガを楽しめる

  • It's our yoga experience.

    "右足をまっすぐに"

  • Straighten out your right leg.

    SarahBethYogaのサラベスです

  • I'm Sarah-Beth, from SarahBethYoga.

    母親、ヨガの先生 経営者でクリエイターです

  • I am a mum, a yoga teacher, an entrepreneur and a YouTube yoga creator.

    「ライブでヨガ...」

  • Live yoga.

    最初は編集せずに ライブ配信するなんてとても怖かった

  • The idea of going live scared me more than anything else.

    技術的にはできそうだったけど やりたくなかった

  • Just the idea that I won't be edited.

    自信が無くて逃げ腰だったの

  • The technical side of it was something that I knew I would be able to figure out

    初めてのライブが始まった瞬間は 緊張で手の感覚がなくなってた

  • if I wanted to, but I didn't want to.

    「続ける人は つま先を上げて」

  • I had self-doubt, I wanted to back out.

    「膝から下を平行に」

  • To the point where, at the first live session I did

    ライブを3回連続でやったのが すごく勉強になったわ

  • my hands were actually numb by the time I turned the camera on.

    毎週土曜にね

  • So if you want to take this further, you can lift up to your toes.

    最初のライブで すぐ自信が付いたわ

  • You can even bring your shins parallel.

    みんな優しくて 熱心に見てくれたから

  • And I think that the best learning lesson in all of this

    2回目も少しだけ緊張したけど

  • was that I did three lives in a row: one each Saturday.

    3回目にはコツをつかんで もっとライブ配信したくなった

  • And after the first live, I already felt more comfortable.

    「柔軟性を上げるヨガをご紹介します」

  • I thought: "That wasn't so bad, my audience responded very warmly."

    通常の動画は 1本制作するのに10~15時間はかかる

  • By the second, I was only a little bit nervous.

    「もっと負荷をかけるなら つま先立ちを」

  • And then after the third, I felt: "I got this."

    ライブ動画は 1時間30分~45分で制作できる

  • And I was actually considering, "how can I do this more?"

    そのうち1時間は ライブ開始前のセットアップやメイク

  • Hi guys, welcome to the yoga for flexibility routine.

    それと視聴者を呼び込むための 宣伝用写真を撮る時間

  • A produced video cost me about 10-15 hours for one video.

    「じゃあ向きを変えるわね」

  • If you want to add a challenge, lift up onto the ball mounts of your feet.

    「右にひねって」

  • The live videos take maybe an hour and a half

    ライブの時間は30分くらい

  • an hour and forty-five minutes.

    15分くらいのつもりでも ついそうなるの

  • And that's really the hour ahead of the live: setting up, doing hair and makeup

    ライブが終わったら 終わりよ

  • and taking my little promotional selfie

    サムネイルを追加して 余分な部分をカットすればできあがり

  • that I'll use to promote the live and get people onto the stream.

    「メールで共有するわね」

  • You know what, I'll turn so I can face you guys.

    3回連続でライブ配信したから その月は動画数が倍になったの

  • Twist to the right.

    毎週金曜の動画公開も続けてたから

  • And then the live will take probably half an hour.

    視聴者が見られる動画が増えたの

  • Even though I'm thinking "fifteen minutes," it just goes.

    手軽に制作できるから 負担は少なかったわ

  • And then when it's done, it's done.

    でもアナリティクスを見たら

  • I just have to add a thumbnail, clip off the front and the back

    動画の本数が増えたことは チャンネルの成長に役立つと感じられた

  • and it's done.

    ライブで学んだことは 多くの機材は不要だということ

  • We're going to share with email.

    私は全部スマートフォンよ

  • The live yoga videos have almost doubled the amount of content that I'm uploading.

    「お尻から曲げて」

  • Especially when I did the three in a row

    「体を起こしてもいいわ」

  • because I was still maintaining my regular Friday upload.

    ライブのスタイルはいろいろあるけど

  • So my audience still knew what to expect, but now we've got another video coming in.

    音声機材の選び方が大事よ

  • And it was so much easier to produce, so it really wasn't a big deal for me.

    動き回る私にはピンマイクがぴったり

  • But in the end, looking at my analytics

    構成を考えておくのも大事ね

  • I'm seeing that "oh, I uploaded eight videos that month instead of four."

    あれこれ浮かんだアイデアを まとめて流れを考えておく

  • And this can really help my channel grow.

    そうすれば カメラの前で不安にならずに済むわ

  • Some of the biggest tips I learned about going live?

    「最後はダウンドッグよ」

  • One of them was that, with the equipment, you don't need that much.

    「指を開いて手をついて お尻と背中を高く」

  • I do the entire thing from my phone.

    反響は絶大だった

  • Make sure you're hinging from your hips.

    過去48時間の分析情報を見たら ライブで急上昇してた

  • So if you need to modify, you can come up even higher.

    リアルタイムで見ていたのは 600人だけだったけど

  • And for other live instructors or creators

    48時間で2,500~3,500回も視聴されてた

  • it's really about finding the audio that works for you.

    信じられないことよ

  • For me, that was a lav mic because I'm moving a lot in my videos.

    「ご視聴ありがとうございました また会いましょう」

  • Also, have a plan.

    成長するには 一歩踏み出して挑戦すること

  • Have some structure.

    ヨガ教師としても 個人としてもそう思う

  • Just like you put all this brainstorming and work

    ライブを始めて以来 チャンネルがもっと成長しそうで

  • into your products, do the same thing with your live.

    わくわくしているわ

  • What's the purpose?

  • And that way you're not just getting on camera to be nervous.

  • So we'll finish up with a little bit of downward-facing dog.

  • Fan your fingers out wide, hands on the mat, lift your hips high and back.

  • It's crazy, how they've been performing.

  • I'll look at my 48-hour real-time analytics, and I'll see [an increase] on the live.

  • Even though it might've shown me

  • that there were only 600 real-time people in at once.

  • I can see in my 48-hour view that there were between 2500 and 3500 views within that hour.

  • And that to me is incredible.

  • Thank you so much for watching, I'll see you guys next time.

  • Absolutely, I think that you have to push yourself outside your comfort zone

  • in order to grow.

  • As a yoga teacher I think that, in my personal life I think that.

  • And, since I started live streaming

  • I feel like this is something that could really make my channel grow

  • that I'm really excited about.

The live stream's the authentic connection, the real-time connection.

ライブ配信なら リアルタイムでつながって

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