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  • Right now the advent of better and better information tools is having a contracting

  • effect, where more and more the economy is being made efficient in this way that concentrates

  • the wealth of those who make it efficient. I mean, just think about the day that all

  • those cabbies out there lose their job because the cars are driving themselves. What are

  • they going to do? I don't think they'll be happy, but whoever does that will become very,

  • very rich. So whoever owns the top server in a big efficiency-making exercise becomes

  • very, very rich. So there is this huge concentration even as the overall economy is shrunk as a

  • result.

  • So the valuation of Facebook is just completely normal given the way information technology

  • is being integrated into this society, and it's not the last. This will just keep on

  • happening until we realize that it's not sustainable. And there's nothing wrong with Facebook being

  • treated as valuable. The only problem is that it should be increasing value for everybody.

  • I'm going to use a different company as an example, an old less fashionable one, which

  • is Walmart. So, Walmart was one of the pioneers of using computer networks to make the world

  • efficient for -- consumers anyway. Walmart in the 80s and 90s started to develop its

  • own version of digital networking, especially in the 90s, to precisely calibrate who to

  • buy from at the best price, where to ship it exactly, when and how to ship it, and how

  • to stock it and at which store when, I mean this whole incredible system, and as a result

  • of that it was able to look to offer lower prices to its customers. And everybody said,

  • "Yay, lower prices!" But the thing is, it became so big so fast, which is what happens

  • when you do digital networking, that it kind of took over the world and changed its own

  • environment to make the whole environment of retailing consumer goods and creating them

  • more efficient in this certain way that impoverished its own customer base. So all of the sudden

  • its very own customers have fewer job prospects. All of the sudden its customer base gets poorer,

  • and now it's kind of dug itself into this rut, where Walmart is no longer as exciting

  • a retailer as it was because what's it going to do? And it's trying to sort of climb upscale,

  • but it can't because its customer base can't support it.

  • So to me Facebook is essentially Walmart for a new generation, but Facebook is saying,

  • "Free services, free social networking! Free! Free!" and everybody is saying "Yay, it's

  • free!" But then the problem with that is that the job prospects for the vast majority of

  • people are actually gradually decreasing as less and less stuff is monetized.

  • So what you want to do to have an information-based economy and preserve capitalism is to monetize

  • more and more of the world instead of less and less of the world because you want the

  • market to be growing instead of shrinking. But the problem with the Facebook approach

  • is it's monetizing less and less because to say, "No, all this is free. Your reward for

  • participating is reputation, karma, connections" -- and all those things are very real, but

  • they're not monetized. They're not securable. You can't get a house mortgage based on your

  • Facebook reputation

  • What I would do is I would turn it into this commerce platform so that people can send

  • money around for things and then I'd gradually start to adjust it so people are monetizing

  • more and more, so people can put up their art to sell to others either with a Kickstarter

  • type of a thing or an app store kind of a thing. It doesn't, you know, it would have

  • to be tweaked to find exactly the right model, but I would start to turn it into real commerce

  • so that people who were good at using Facebook start to make some money and the economy overall

  • starts to expand instead of contract as a results of its existence. And I think that's

  • a happier outcome. It would be better for Facebook. It would create a better return

  • for Facebook's investors in the long term -- even in the short term.

Right now the advent of better and better information tools is having a contracting

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ジャロン・ラニアなぜFacebookは自由ではないのか (Jaron Lanier: Why Facebook Isn't Free)

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    VoiceTube に公開 2021 年 01 月 14 日
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