Name: シンプルなルール。複雑な世界で成功する方法 (Simple Rules: How to Thrive in a Complex World)
Uploaded: 2021-01-14T05:49:46.000Z
Duration: 51 min 30 s
Description: VoiceTubeの動画で発音を聞きながら英語表現を覚えよう！学べる英語：

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This is a story about a sergeant in the Army, Edwin Montoya,

And he was in the mess line getting some dessert, in fact it was cheesecake.

And as he is sort of standing there grabbing his cheesecake about to start eating,

there's a major explosion, a huge explosion.

A terrorist has set himself off and blown up the mess hall.

And Sergeant Montoya dives under a table.

When the noise deadens he comes out, takes a look, and he's okay.

But he's a medic, and around him is a carnage of people.

All sorts of people, some not so badly injured, others very badly injured.

And as a medic, his job is to think about who am I going to treat,

and who am I going to really not be able to help

or who can make it on their own at least for a little while?

And so he's faced with that enormous complexity and enormous uncertainty,

And what he does is he does what a number of people do

ranging from that grandmotherly Janet Yellen to crickets to Mark Zuckerberg.

He faces complexity with simplicity, and in particular simple rules.

And Sergeant Montoya invokes the simple rules of medical triage,

in his case Janet Yellen facing some of the complexity of the federal reserve,

Actually has some relatively simple rules around interest rates that revolve around a number for inflation.

It's got to be over 2% and a number for unemployment,

it's got to be below 5% before she'll raise rates.

Mark Zuckerberg is also facing some complexity,

has some simple rules especially around hiring.

And crickets, you're probably wondering why crickets are in the picture.

Well, if you're a cricket, you've got a really short life span and

you've got a really small brain, you have to keep it simple if you're a cricket.

什麼是簡單的規則？So they're definitely into simple rules.

Simple rules are shortcut strategies that save time and

effort by focusing your attention and simplifying how we think.

So basically a simple rule is a rule of thumb.

Maybe get a little more granular though because you might have already

That means of all things, simple rules are two to five rules.

Not a lot of rules, two to five, something you could remember.

Second thing is simple rules depend on the person and situation.

So the rules that you have might not necessarily be my rules.

And then thirdly, simple rules relate to a specific activity.

There are not platitudes like, be nice to your mother, or

the customer comes first kind of platitudes.

So the three food rules of Michael Pollan.

Many of you know or have probably read Michael Pollan's book.

Michael Pollan is the Is the well-known University of California Berkeley

professor who wrote the Botany of Desire, The Omnivore's Dilemma, books like that.

On many refrigerators around the world, people have posted

Michael Pollan's rules for eating, and his rules are pretty simple.

Eat real food that your grandmother would recognize.

So if your grandmother wouldn't know what it is, don't eat it.

Now, if you think about within that, that's real easy to remember, and

yet you can eat cantaloupe, kale, blueberries, fish and

meat occasionally, lots and lots of plants, but not too much.

So fairly simple, yet it doesn't really restrict you all that much.

Second idea, several rules depend on the person's situation.

The skinny middle aged guy is Michael Pollan.

The other people are Stanford football players.

They actually have their own eating rules.

Stanford football team's eating rules are, eat breakfast because they're students,

and if you recall your student days you stay up late, and get up late and

because these are active young guys and they tend to get dehydrated and

that's not good for your body, so they're supposed to drink water.

And the third rule of the Stanford football team for eating is,

eat as much as you want, as long as you can pick it, pluck it or kill it.

If you think about that and it's got some similarity to Michael Pollan right?

Your grandmother would recognize anything you can pick, pluck and kill so

basically an emphasis on non-processed foods, but

beyond that, the rules are pretty different.

Stanford football players are not into portion control.

Stanford football players are not into mostly plants.

They eat a lot of protein and they need a lot of protein.

They're growing people who need to build muscle.

So the point is, simple rules depend on the situation, they depend on the person.

Giving that we're sitting here in the business school,

let me give you more of a business example.

This is a comparison between Indiegogo and

Kickstarter, the two crowdfunding platforms.

Indiegogo has a set of rules around which kind of projects can be on Indiegogo.

The rule is pretty simple, it's anything goes as long as it's legal.

So, you can fund your root canal, you can fund your trip to Europe, you can

fund your business, your movie, your Jamaican bobsled team, whatever you like.

Or you at least attempt to fund it on Indiegogo, as long as it's legal.

By contrast, Kickstarter has many more rules.

Kickstarter has some rules around that you have to fit in certain project categories,

typically around the arts, although they do have some business categories.

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シンプルなルール。複雑な世界で成功する方法 (Simple Rules: How to Thrive in a Complex World)

people

complex

company

simple