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Hi, I'm Stan Muller. This is Crash Course and today we begin our miniseries on Intellectual Property
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Hey, isn't the entire concept of Intellectual Property illegitimate?
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I mean, how can we justify locking up the world of science and arts so corporations, publishing houses
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and other gatekeepers can control what we know and what we think!
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Information wants to be free, man!
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Hey, me from the past! There's a Stan from the past! This is great!
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Anyway. I can tell by looking at your vacant and bloodshot eyes that you've been up all night downloading Chumbawamba records over dialogue connection.
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I remember those days and I remember you desperately trying to cling to any ethos that justified your rampant copyright infringement.
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That is if you ever participated in such activities. And even if you had participated in said infringing activities,
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the statute of limitations has likely run out. I don't even know what LimeWire is!
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I like how this is getting started, because Stan from the past raises some interesting points!
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There's a good chance that he, and a lot of you watching this video, might think
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about aspects of Intellectual Property as outdated and pretty much irrelevant. Maybe
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lots of you don't think of it at all!
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That line, "Information wants to be free", has been used to argue that current intellectual
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properly laws are outdated, over-broad and generally awful.
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The quotation is attributed to Stewart Brand and he said this to a group of computer programmers in 1984.
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"On the one hand Information wants to be expensive,
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because it's so valuable. The right information in the right place just changes your life.
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On the other hand, information wants to be free, because the cost of getting it out is
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getting lower and lower all the time. So you have these two fighting against each other."
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The full quote, which you hardly ever hear,
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actually spells out the major tension between intellectual property and technology quite well.
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And it did it more than 30 years ago, when the digital age was just beginning. As information
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technology becomes more and more pervasive and important in our day-to-day lives in the information society
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, information itself becomes exponentially more important and more valuable.
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Paradoxically, as our information technology improves, and as our computers and connections
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get better and faster, and sharing becomes easier, we're less able to control the copying
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and dissemination of this incredibly valuable information. The law of supply and demand
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pushes down the information's value. This tension is nothing new.
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Technology, especially in the context of copyright law, has always presented challenges.
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Socrates's and Plato's 'Phaedrus' bemoaned the advent of books, arguing that they "will
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implant forgetfulness in [human beings'] souls; they will cease to exercise memory because
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they rely on that which is written, calling things to remembrance no longer from within themselves,
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but by means of external marks."
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One way that humans have attempted to deal with these new technologies, with varying success , is by passing laws.
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The scourge of the piano roll was contemplated in the 1909 Copyright Act,
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the photocopier in 1976, and the Internet was covered in the 1998 Digital Millennium Copyright Act.
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But we're going to try to avoid this simplified intellectual property versus technology binary.
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The idea that we have to choose between devaluing the fruits of intellectual talent and labor,
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or devaluing the revolutionary information sharing capacity of our networks, is wrong-headed.
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The more interesting and more difficult question is how we can strike a balance; how we can
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incentivize and promote this revolution in the way we share information, while at the
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same time incentivizing and promoting the production of creative works and inventions
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by having respect for the human beings that actually created them.
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The difference between today's debates and those that took place 100 years ago is that
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intellectual property pervades our lives more and more every day.
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This is especially true for anyone viewing this video. I know that about 90% of you view
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Crash Course in a web browser, so consider the layers of IP in this very YouTube page.
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A lot of what you're looking at is covered by copyright. This video, for example, is
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covered as a motion picture work. The website itself is considered a literary work.
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The Thought Bubble, the theme song, and the video you watched right before this one, all
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have copyright protection. The software that streams the video is also a literary work.
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The web browser you're using is most likely registered as a computer program, as is the
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operating system. Lest you Linux weirdos think that you don't have a copyright on your OS:
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You do. You're just not enforcing it.
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Even your comments could be covered by copyright. That haiku you just posted:
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"Who is this person? What happened to Mr. Green?
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Dislike. Unsubscribe."
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That's copyright-able!
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When you agreed to this (image of YouTube user agreement), you granted YouTube a worldwide,
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perpetual, non-exclusive license to use your content in any way they see fit.
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There are also patents in play here. There's proprietary video streaming technology, and
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many of the components in your computer are patented.
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But wait! There's more!
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YouTube is a registered trademark, and if you saw an ad before this video, there was
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most likely a trademark in there. This is a trademark
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and under this sticker is an image of a piece of fruit, also a trademark.
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And behind the camera, our most precious and valuable mark, Mark Olsen. Mark Olsen, everybody!
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The search algorithm that got you here? That's a trade secret. My appearance in this video,
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and subsequent marketing of commemorative mugs with my likeness fixed on each one- that
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implicates my right of publicity.
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If you're watching this on an iPhone or an Android, there's a whole other world of copyrights
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and patents that apply.
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When you start to deconstruct it like this, it's dizzying. But despite all this complexity,
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most of the time the system moves along with a fluidity that sometimes makes it easy to
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put it out of your mind. Kind of like the internal functioning of your digestive tract.
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But it's there. Always there. Gurgling and churning and functioning. Did anybody order lunch?
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Now most of this fluidity and seamlessness is borne on the back of hundreds or thousands
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of lawsuits, many of them against Google, thousands of pages of intricately complex
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contracts, and hundreds of millions of take down notices.
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The point is that none of us, or very few of us, can go about our daily lives without
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being impacted by intellectual property. It's only when it hits home, like when you receive
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a cease-and-desist letter from a trademark attorney for opening a restaurant called Burger Queen,
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or digital rights management software stops you from listening to your iTunes downloads on your Zune.
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Maybe your YouTube video gets taken down because of that T-Swizzie song in the background (that's
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what the kids call Taylor Swift).
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Maybe you get a letter from your internet service provider, informing you that someone
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using your account has downloaded every episode of Game of Thrones and that if it keeps up
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you may be fined or imprisoned- or beheaded! That's when it flares up.
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Flare up! God, are we still on the digestive tract metaphor? Somebody get me a Tums. Tums,
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by the way, registered trademark of the GlaxoSmithKline group of companies.
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Most of us encounter IP only on its borders. We hear horror stories about the motion picture
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and recording industry suing grandmothers. We watch those unskippable FBI messages warning
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us about the consequences of copyright infringement, or we complain about paying thousands of dollars
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per pill for medicine.
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We tend to encounter intellectual property law in places where we, as users, are basically
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being told 'no'. And being told 'no' over and over again is irritating, especially when
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these "no's" don't seem to make any sense. And they're really irritating when they come
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with threats of fines or imprisonment.
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So in this course we're going to focus less on enforcement and the "no's" and more on
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the part of intellectual property that often says 'yes', 'sometimes', 'maybe', 'it is certain',
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or even 'ask again later'.
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I'm speaking, of course, of the "Liquid filled die agitator containing a die having raised indicia on the facets thereof",
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registered as patent US 3119621, which you might know as the Magic 8-Ball.
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Before we get too far, we should probably define intellectual property. This is going
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to get pretty abstract, so let's go to the Thought Bubble.
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The theoretical definition of intellectual property would begin by saying that it is:
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"Nonphysical property that stems from, is identified as, and whose value is based on
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an idea or some ideas."
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There has to be some element of novelty; the thing that we describe as intellectual property
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can't be commonplace, or generally known, in the society where it's created, at the
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time that it becomes property. You can't claim that you invented the wheel or that you wrote Moby Dick.
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Even though the source material for all IP is social -- the inputs are our education, our
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human interactions, and basically all the sensory data around us that we take in -- the
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thing that we call 'IP' is the product of us putting together all these social inputs
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into something that we're gonna call "the idea".
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"Only the concrete, tangible, or physical embodiments of the idea are protected by intellectual property law."
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The idea has to be fixed into a form and location in which humans have access to it. That could
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be a novel, or a logo, or a liquid filled die agitator containing a die having raised indicia on the facets thereof.
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Thanks, Thought Bubble.
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So in its purest and best form, IP is the propertization of intellectual effort and talent.
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In its most corrupt and worst form, intellectual property can be, and has been
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used by the propertied and powerful to protect concentrated markets and broken business models.
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At its very worst, it can be used a censorship tool.
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Intellectual property differs somewhat from real property like cars or houses because
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it's limited in duration and scope. For example, copyrights last for the life of the author plus 70 years.
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Copyrighted works can be copied under the fair use exception for certain personal or
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publicly beneficial uses. Let's say a book reviewer quotes long passages of a novel,
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then pans the book. It's likely the author of the book wouldn't grant permission for
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this type of use. But we want to encourage informed public discourse. So there's a good
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chance it would be found to be a fair use.
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Patent laws carved out a limited experimental use exception that permits minimal use of
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a patent for amusement, to satisfy idle curiosity, or for strictly philosophical inquiry. Again,
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the patent owner probably wouldn't like this, but the law wants to encourage individual tinkering.
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Both these limitations exist to serve the primary objective of intellectual property:
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that's to promote the progress of science and useful arts by increasing our stock of knowledge.
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So in this series, we're going to focus on the 3 main branches of intellectual property:
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copyrights, patents, and trademarks. We won't have time to get into some of the lesser cousins of the family
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like trade secrets or the right of publicity, but all of these are included
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under the umbrella of intellectual property.
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So in the coming weeks we're going to try to get at some of the nuts and bolt of what intellectual property is,
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because like it or not, IP is only going to become more and
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more relevant as our lives become more and more digital.
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So regardless of what or how you feel about any aspect of IP, it's probably a good idea
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to have some basic knowledge of it. It doesn't matter if you're a consumer or a creator of protected content or both
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. Is understanding IP going to help you?
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You may rely on it. See you next week.
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Crash Course: Intellectual Property is filmed
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in the Chad and Stacey Emigholz studio here in sunny Indianapolis, Indiana, and
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it's made with the help of all of these nice workers for hire.
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If you'd like to help us make Crash Course in a monetary way that doesn't imply any ownership in the final work,
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you can subscribe at Patreon, a voluntary subscription service where you can support
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CrashCourse and help make it free for everyone forever. You can get great perks,
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but the greatest perk of all is the satisfaction of spreading knowledge. Right? So thanks for watching.
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We'll see you next week.