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A Coke enthusiast might declare, "I love Coke, so it's impossible for me to enjoy
Pepsi." This statement is an example of the logical fallacy known as affirming
a disjunct. The error lies in the assumption that a preference for Coke inherently excludes
the possibility of liking Pepsi. However, personal tastes are not
mutually exclusive, and one can appreciate different brands for different qualities.
On the other hand, a Pepsi supporter might argue,
"Pepsi is my absolute favorite, which means Coke must taste awful."
This is another instance of affirming a disjunct. The belief that a fondness for
Pepsi automatically translates to a disdain for Coke is a flawed conclusion. Preferences are
subjective, and liking one product does not necessarily mean disliking its competitors.
Both these instances show a common cognitive error where individuals mistakenly assume
that their preference for one option means an automatic rejection of the alternative. This
fallacy overlooks the nuanced nature of personal tastes and preferences.