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Do you know Margarine used to be pink?
Margarine used to be pink in some U.S. states
due to laws and regulations put in place to protect the dairy industry.
Margarine was invented in the 19th century as a cheaper alternative to butter.
When it first became popular, the dairy industry felt threatened by
its lower cost and the potential loss of market share. As a result,
they lobbied for laws that would make margarine less appealing to consumers.
One such law required margarine manufacturers to color their
product pink, a shade that was not naturally associated with butter.
The intent was to make margarine look unappetizing and undesirable,
thereby discouraging people from buying it.
This regulation was eventually repealed,
but for a period of time, pink margarine was sold in some areas.
It's worth noting that not all margarine was pink during this time, as the laws varied by state.
However, the pink coloration is a notable example of the lengths some
industries would go to in order to protect their market share.