Placeholder Image

字幕表 動画を再生する

  • Our next guest is a memory expert. He is the two time USA memory champion. He is considered

  • one at the top memory experts in the world. He can memorize a shuffled deck of cards in

  • one minute 27 seconds and he can memorize 200 names of new people in 15Êminutes. It

  • is my pleasure to introduce to you Ron White. Alright. Thank you very much. That was a good

  • introduction from memory, wasn't it? My name is Ron White and I am excited to be here and

  • I am happy to be here. Let me ask this question. How many of you in this room think that you

  • have a bad memory? You think she got a bad memory. Oh! No. You do not have a bad memory.

  • Your memories are million times better than you think it is. Twenty years ago, I was 18

  • years old and I heard about the memory class and took the memory class not because I found

  • one day I was going to be standing up on this stage or I would be on National Geographic

  • channel or a two times USA memory champion. I would have never believed that at the age

  • of 20, excuse me at the age of 18, 20 years ago I took the memory seminar simply Steven

  • because I felt like you. Somebody said you have a bad memory and I said Oh! My God, you

  • wouldn't have no three [inaudible 0:01:18.1]. I got a 0.9 GPA at the University of North

  • Texas right now. True story. Thank you for this support on that. I appreciate that. So

  • loud laugh here. That is how I got to college actually and got suspended from college because

  • my friends were just so horribly bad and now my problem was not that I didn't have a memory

  • class. My problem was I wouldn't go into class and significantly it affected my grades. Couple

  • of years ago, the University of Texas called me and they said we hear you are the one at

  • the University of North Texas and I said well. Kind of and said do you have access to GPA

  • so they were like no and they said we want to do a story on you and I said ok then let's

  • do the story. So we did the story. We talked about my time in North Texas, which I had

  • be very creative on and my dad is in [inaudible 0:02:18.7] about three months later, they

  • mailed it out and he gets the magazine in the mail and he calls me [inaudible 0:02:26.5]

  • you are in? And my dad called me and 20 years ago you never would convince me or my family

  • that I had some special memory ability that you don't have. Today I will have to work

  • hard, hard, hard to convince that the memory is not any better than you because the things

  • that I do with my memory today appeared to be above averages. Some people call him super

  • human and that's why I am on the show Super Humans on the History Channel. If I met you,

  • go ahead and stand up. Oh! My God, forget all of this. Let's talk about leadership today.

  • Now this is what we are going to do. If I didn't meet you, do not stand up. This is

  • not beat up the memory guy time. Alright. Whenever I put your hands over your name tags

  • or whatever, I call off your name, have a seat. So Jennie you can go and have a seat,

  • Amy you can have a seat. I believe it is Alvin right here. You can go ahead and have a seat

  • and I believe this is David and this is Shelby and Gary. Go ahead and have a seat. Melina

  • go ahead and have a seat. Now I believe this is David right here and you are Wendy and

  • this is Sam and this is friend Tuscan and you are Don and that is Paul right there and

  • this is Denice and you are Emily and that is Carrie and that is Kimberly right there

  • although you didn't stand up. I'm very forgettable I know. And this is Matthew, this is Todd

  • over here. We got Emira here and you are Jeremy and then I believe right here I'm looking

  • at Rick and Janice. You sat next to me at lunch and right back there is Katie and that

  • is Sarah right there and this is Stephanie and Steven and Cindy right here and then over

  • here we have Sarah and you are Larry and that's Russ who is sitting down, but I still know

  • you and Matts and then you are Jessica and Maria and Diane and Veronica you moved from

  • the front to the back, but it didn't work. I believe this Aron right there and right

  • here we have Bob and I believe this Robin and you are Rhonda and Wooch and Kellie and

  • this is Beverly right here and you are Elaine and this is Bob and I believe that is Michael

  • right there. Is that correct? And this is John over here, go ahead and have a seat.

  • Catherine, have a seat Judie, have a seat Jeff go ahead and have a see that this is

  • Lucille right there BB King Lucille. What did I call this guy? Ok. That's right. Alright.

  • My job is on and off. Ok. Right over here we got over here Nancy, right here this is

  • Sherry, right here and you are John and you are Bowden and this is Cecily and this is

  • a scar right here and are you John is that right? Ok. And then this is Hannah right and

  • this is you are Jake and this is Dr. Steven Loped and this is Debbie and then over here

  • are you Cody alright and then Torey right, ok and Lauren what are you trying out. You

  • are doing it on purpose. These are best friends then switch around. So I would notice that

  • and then let's come over here and we have got Adrian, we have got Russ and you are Patty

  • Dale and that's Caroline there and that is Lewis and Lanora. Is that right and Sheryl

  • over there and you are Shiela and that is Suzanne and then right here you are Margaret.

  • Is that right? And then I am going to come down this way Lolleen and then and this way

  • we have got Mark right here and you are Mary Neil and that is Malcomb right there and then

  • over there that is Lori over there and I believe that is Rochelle, Sarah over here and let's

  • see how much time do I have left out. Oh! I am still doing pretty good. Ok. I cannot

  • see is that Joseph right there alright and is that Carl right there alright and I will

  • come over here. You know what happened ladies you know what happened with you two. I was

  • so stunned by your beauty. Just locked my whole memory out, but I'm going to go ahead

  • and say that you are Gloria and you are Janet and I'm going to stop right there with the

  • purposes of time. Is that pretty good? Alright. With a little more time a little bit more

  • to and I got all of you but here is the good news. Not only with a little bit more time

  • with a little bit more time Shelby you would have got them alright. Dr. Lopen you would

  • have got them alright. Debbie you would have got them alright. The greatest computer by

  • far born on earth without question is you. Let me ask this question. How many of you

  • have ever shaken somebody's hand and 2 seconds later you can remember their name. Alright.

  • Somebody is saying two hands upon their eye and when that happens if you are totally honest

  • with that person and most of us aren't this hones Veronica, but if we were totally 100%

  • candid and honest, we would look right at that person. We would say remember this is

  • honest. Hey! You remember a few minutes ago and we were introduced. I wasn't even listening

  • to you. That's the honest approach. The more common method that I saw today here at the

  • seminar was this Oh! Where is your name tag or do you have a business card or the sneakiest

  • of all you know I just want to spell you name properly and what did they say. Bob there

  • you go I don't know if there are 3 Bs or 2. My name is Ron White, both of those were pretty

  • easy to spell right. Few years ago, I was on a phone call with a woman and by the way

  • all of you have heard Ron White was going to be the speaker and you rocks started running

  • to here. I apologize. Few years ago, I was on a phone call with a woman and I said. My

  • name is Ron White, very easy to spell. At the end of the phone call, she said sir I

  • want to get the correct spelling of your name. Could you spell it properly for me? I said

  • are you kidding me? So I was in a playful mood. So I said ma'm, don't worry about the

  • spelling. It spells exactly that's right. I thought it was funny too. She didn't think

  • it was so funny there was a pause on the other end of the line and she said well would you

  • man sounding that out for me please? Here's the boy in business and in education in anywhere.

  • You shake somebody's hand and you do business with him whether it is a $10 deal or a 10

  • million dollar deal and you see him six months later at a baseball game, you don't remember

  • their name, you have just told them. People don't care how much they know until I [inaudible

  • 0:09:39.4] how much you care. You just hold them. You are just a customer to them. You

  • do not really care. It is not necessarily the message that is true, but it is the message

  • that they give. Dale Carnegie says everybody's favorite subject is Guess what. There are

  • five steps to do this. Write these five steps down because you already told me your memory

  • stink. Number one is focus. Number two is file. Number three is a picture. Number four

  • is glue and number five is review. What are these again? Number one focus, file, picture,

  • glue, review. Number one is focus, good nutrition and exercise will help you focus. Spinach

  • and blueberries will help you focus. I went on Google and I googled the blueberry concentrate

  • and I mix it in there and where they do not have to eat 100 blueberries a day, omega-3

  • fish oil pills are good for your memory. Here is another tip that get only and I hope to

  • give five tips from my talk, but if you only get one tip focused on what I am about to

  • say. This is so simple. You not remember the name most of the time because you are not

  • focused, develop this one habit and you are going to be amazed how much your retention

  • of a name increases. As you are walking towards somebody that you don't know ask yourself

  • the question, what is their name? What is their name? What is their name? You do not

  • say that aloud. Ok. You better what is their name? What is their name? What is their name?

  • As they have Hi, my name is Ron. He says his name is Sam and listen. Yes. Focus is the

  • first key to your memory. What is the number two key to your memory, file. File is simply

  • a place or location to store information. This is how most of your brains are working

  • right now. You meet somebody and they say their name is Steve and that name goes into

  • your ear and goes into the floor of your memory. Then you mean Kane, that name goes into your

  • ear and goes into the floor of your memory. Then if you meet Bob that information goes

  • into your ear and goes into the floor of your memory and then you see all these fantastic

  • awesome speakers or is not awesome speakers that right? You have got pages and pages of

  • notes all that information gone into your ear, and it has gone on the floor of your

  • memory and this is so much great information now goes in the floor of your memory; your

  • bank account number goes on the floor of your memory right. Then you meet Steve, then you

  • meet Lisa, then you meet Karen, and then you meet Bob and then six weeks later, you walk

  • to the grocery store and you see Kyle again. He says Ron. How are you doing man? Hey, it's

  • so good to see you here and your subconscious mind is gone. Oh! My God. No that's not it.

  • No that's not it. No that's not it. No that's not it. You are driving home two hours later

  • what happens. Yeah. Your mind goes look what I found. Was the name up there the entire

  • time? Yes. But was isn't in a file? Was it in a place where you can put the data? I had

  • files on everybody's faces, every single one of your faces I had a file a place to store

  • your name. So for Paul I used her ears, Francesca, I used your forehead. Sam I used your eyebrows.

  • Scott I used your hair. You got a lot more than me and so I like it. Elaine I liked the

  • way you parted your hair right there. Every single one of you are used to an outstanding

  • feature on your face that becomes your file. So in the future, from this point four, when

  • you meet somebody as you are walking towards them, what is their name? What is their name?

  • What is their name right? The second thing you ask yourself what stands out me about

  • that person's face? Is it the hair, the eyes or nose or lips or mouth or goatee whatever

  • it is? The third thing you do and this takes the most work and this is what throws everybody

  • off? When I was 18 years old, a guy told me to do this and it changed my life. He said

  • Ron for the next 2 to 3 months, everytime you meet somebody, turn their first name into

  • a picture everybody. When you are at the waiter and his name tag says Steve Ask yourself what

  • is the picture for that and turn that into a picture and I did and I thought stove. Then

  • I went to the bank and a teller's name was Chris and I thought Cross. Then the next time

  • I went to a baseball game and the guy taking tickets. He said Morgan. I thought organ and

  • I did that with every name for too much whether I saw name on the billboard or a movie string

  • or a hand shake. The end of two or three months, I had turned 2 or 300 names into pictures

  • and these don't change. They never change. Morgan has been an organ for 20 years all

  • right. Don't laugh because John is [inaudible 0:14:54.0] that hasn't changed for 20 years.

  • Steve is the stove, Lisa is the Mona Lisa, Karen is the care. It never changes. Then

  • when I see your face, the fourth step to remember in something and remember what it was glue.

  • Glue is action and emotion. Glue is how you see something in your memory. So I mentally

  • glue if your name is Karen and you got really pretty eyes, I mentally glue that Karen to

  • your eyes by shoving it in your eyes. Yeah. Very wild a guy right. Let's go [inaudible

  • 0:15:31.9] last week. If when you see somebody six months later, don't ask yourself what's

  • their name? That will lock up your memory and that is the worst question you could ask

  • your memory. Instead the question you ask your memory is what stood out to me about

  • their face? Oh! His ears stood out to me about their face. Oh! What was on his ears? Oh!

  • Yeah what are you doing man? People say Ron that's crazy. That's silly and I said just

  • he is not silly. What is silly is doing the business transaction that is $10 or 10 million

  • dollars and tell that customer of that prospect the difference between doing business with

  • you and the next guy is the professional intention the one and one customer service that you

  • are going to get and then six months later, when you see a Houston Astros game or a Texan

  • game or star bucks you can remember their name. Last time I met a woman and she worked

  • for a company that had 1400 different products. She said Ron I am responsible for all 1400

  • of those products. You would be a great salesmen for me and I said you don't need me because

  • you have the ability to do that. Very quickly how would you do that. There is a six year

  • old girl named Kelley and I love Kelley with all my heart. She is not my daughter, but

  • I could not allow Kelley any more if she was. Last summer she came to me and she said Ronnie

  • teach me how to memorize the presidents of the United States and basically we did the

  • focus file picture glue review, but we did in a bit of a different way. The files are

  • pieces of furniture in her house. This is your homework. You should take away. Over

  • the nextor 3 days, I want you to pick six rooms in your house and I want you to

  • pick five pieces of furniture in each room and memorize those. For example, I walked

  • Kelly in her bedroom and Kelley said number one is the bed, two is the dresser, three

  • is the master bed, four is my poster and five is the closet. I walked Kelley to the next

  • room and she numbered five more pieces of furniture in that room. I walked Kelley to

  • the next room. She numbered five more pieces of furniture in that room. She did that with

  • 44 pieces of furniture because there are 44 presidents. It took her about 30 minutes to

  • do that. After we had numbered the furniture, then remember anything, all you have to do

  • these become her files right, the places in the room. Then we take the president's name,

  • we turned it into a picture and then we mentally glue it to the furniture. So our first five

  • was over there, which was her bed. I said Kelley the information that you want to retain

  • is called Washington. For you it could be product knowledge, for her it was a president.

  • I said what does that sound like to you. She said it sounds like a washing machine to me.

  • So the file is her bed, washing machine becomes the picture and the glue is the story we create.

  • I've got Kelley over here and Kelley is pouring soap and she is pouring water and she is spiraling

  • around. File, picture, the action is glue. We did that with 30 pieces of furniture. Whenever

  • we got a Nixon, I asked her what that sounded like and she said it sounded like Mexon. So

  • I said Kelley sit down on the piano and start mixing a ball. So she did and I said what

  • does Carter sound like, she said that sounds like my cousin, his name is Carder. I said

  • alright my Carder is [inaudible 0:18:59.0] in the stove over here. Then Kelley a six

  • year old little girl walks through the house and said all 44 presidents, not for some silly

  • song, George Washington, George Adams, Thomas Jefferson, James Madison. She said on this

  • way, George Washington, Adams, Jefferson, Madison, Adams, Jackson and then I stopped

  • her and I talked to her for ten minutes and I said pick it up right there and then she

  • continued to go and a light bomb went off in my head, I thought Oh! My God if I give

  • this on video, I'm going to make million dollars. I said Kelley can we do this one more time?

  • Can we film this and she said you can film it for a dollar. It is so hot right now on

  • YouTube, time.com put it on their website, espn.com put it on their website, fox and

  • friends, the number one morning show in America for ten years has put it on their show. Why

  • is it powerful? It is powerful because it shows that even a six year little girl, if

  • she has focus, file, picture, glue with you, but files being pieces of furniture in her

  • house she can memorize the information forward or she can memorize the information backwards.

  • If I worked for a company, I wouldn't take the product knowledge and put in on those

  • files. I will conclude with this. Catherine with the students go and stand up your credit

  • of 38 digit number today and have never seen this 38Êdigit number ever right? And you

  • gave it to me in about 90 seconds. I am going to repeat this number that I have never seen

  • that she created. That number should be 5222633443427511939850172314777793425 correct? What are the five things you need

  • to memorize anything? Number one, focus; file, picture, glue, review. I am the world's most

  • diehard Texas Rangers fan. The fact that I am not in St. Louis right now is driving my

  • friends crazy. But there is no way in the world I am wearing my lucky T shirt. Got Texas

  • Rangers.

Our next guest is a memory expert. He is the two time USA memory champion. He is considered