Name: 炎上論争を巻き起こした初期のFacebook機能｜2019年12月6日 (Early Facebook Feature That Caused a Heated Controversy | December 6, 2019)
Uploaded: 2021-01-14T09:52:27.000Z
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分詞構句

I'm Carla Zeus, introducing part two of our series on Facebook.

程度の副詞

The highly successful and controversial company is celebrating its 15th birthday.

And on the heels of yesterday's report that focused on its founder, Today's special examines the decisions that were made that grew the company into what it is today and contributed to some of the challenges it's faced.

The social media application didn't always look like we know it today used to be more static.

If you wanted to see what someone was up to, you had to click on his or her profile.

Now, of course, information is fed to you.

But what's become a defining part of the product has had a bumpy road breaking and developing news stories, or just a click away at CNN dot com.

Meantime, for us, Laurie Siegel takes us back inside a social media behemoth.

Yahoo offered a $1,000,000,000 to buy Facebook.

At the time, it seemed almost incomprehensible.

Most of the management team really thought that we should sell.

I remember had one late night conversation with one of my closest advisers, where he sat me down.

It was probably 11 o'clock and he said, Mark, if you don't sell the company, you're going to regret this decision for the rest of your life.

What'd you think when he said, Um, when Dustin and I made the decision to not sell the company within 18 months, every single person on the management team left.

Did you ever question yourself that you're making the right decision?

I didn't I didn't have an exact plan of what was gonna happen.

It's all of those things on, and that is the curse of the autocrat.

This wild cocktail of vision will power a little bit of arrogance, a little bit of confidence and saying, you know, thank you, but I believe something else and arrogance or perhaps hubris that many have said let Facebook into some of the serious troubles it's facing now.

But then it was the vision for what would come next that played out three months later, September 2006 the birth of news feed.

People would simply go to somebody's profile then they will go to the next person profile, the next person's profile and Facebook like Ah ha!

We need to actually bring this altogether and just show you what's going on with your friends, especially those friends that are most important to you.

And that was, of course, the dawn of the now famous algorithm news feed would completely overhaul the site, giving a real time feed of your friends and your family here.

I'm gearing up for this fantastic launch and all the engineers air so excited.

Facebook's former PR director remembers how everything changed.

We saw these this group that became a 1,000,000 people protesting against news feed using news feed.

Thousands of emails of people saying, What have you done?

I think they were sort of alarmed by Facebook, taking their activity and publishing.

It was one of these first privacy scares on Facebook, but newsfeed survived, and it thrived, ultimately became the thing that is a core of Facebook.

It's not one of the course Facebook, but It's the core of every social media application used.

It was Facebook's firsthand to privacy issues down the line.

The stakes on Lee got higher as the platform connected the world.

Welcome to December 2007 also known as that time Facebook ruined Christmas.

There was a guy who bought a diamond ring for his wife and all of his friends.

It flashed up on there, including his wife.

It was Facebook's first big privacy scandal.

We're really ticked off, ticked off by Facebook's first real attempt at making money.

Facebook User can log into e commerce sites using your Facebook identification.

And then when you buy something, all your friends are gonna find out about it.

And Facebook was like, This is such a cool, innovative way to get involved in commerce and not be doing boring old advertising.

To say they got it wrong was an understatement this soon after the news feed outrage.

But like many bets Zuckerberg made that paid off, this was different.

It was a privacy and PR disaster it took the company a month to react.

Facebook yesterday apologized and said that now you can entirely opt out of this program.

It was officially time to bring in the operator that many believe Zuckerberg needed to help run Facebook.

A time You're 38 years old, you're managing 4000 employees at Google, leaving for a company that barely had any revenue and you felt like this was the opportunity.

I felt like this was a great opportunity.

A lot of people said to me, What are you doing?

It didn't seem to be growing that quickly.

And I told them I'm going toe work with and for someone I really believe in who I think is trying to do something really important.

The helm would lead to tremendous growth, as would Facebook's next move.

It was the first time that Facebook waas opening the site to allow outside technology companies and or in certain cases, individual developers to build something that would work with the site.

It would prove to be one of the most important moves the company made and down the line would lead to fundamental questions and concerns about how the company handled user data giving third party developers thehe bility to create their own applications by accessing Facebook user data.

Facebook platform is why you can follow your friends play lists.

It's why you can see your friends birthdays on your calendar.

And remember, I think the early form of platform was sharing more data.

The architects were focused on the good as it went live in 2007.

It was a money maker the moment it went live and would lead to tremendous innovation and growth.

But years later it would become the root of one of the company's biggest scandal.

So there's always a Catch 22 whenever you're giving a voice to people who didn't have a voice before, they soon discovered policing content was complicated, an issue that would only grow as Facebook group.

On moving into 2012 Zuckerberg was close to a 1,000,000,000 users and gearing up for the company's massively anticipated AIPO questions.

Air coming out Is Facebook really living up to the hype?

Smartphones were on the rise, and Facebook wasn't a mobile first app.

It was easier to access it from a computer.

He bought a company during what was known as the quiet period.

It was really connected to this whole transition to mobile phones being the main way that we use technology.

Instagram was one of the most downloaded applications on the iPhone.

Zuckerberg went out and just put like, humongous money about a money on the table and bought Instagram and everyone said, You're crazy, What are you doing?

And actually throw turns out to be a brilliant a $1,000,000,000.

I think there were a lot of people that doubted whether or not this was really a good acquisition.

And if you look back now, it makes so much sense.

It was an investment in Facebook's mobile strategy, and it helped the company bolster its portfolio ahead of the AIPO.

Facebook is set to go public this week in what could be the biggest AIPO in history.

Going public is an important milestone with the world watching everything that could go wrong went wrong.

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炎上論争を巻き起こした初期のFacebook機能｜2019年12月6日 (Early Facebook Feature That Caused a Heated Controversy | December 6, 2019)

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