It's Joe from Complex, where in New York City of Sitting goods with tech expert Marquez Brownlee.

Got to be here.

Conducive sneaker shopping today to see what he's feeling, what he's not and then, hopefully is gonna buy some sneakers.

Definitely.

Let's go.

Marquez saw video and you said you're not a big sneaker head per se, but that your cousins are sneaker heads.

Yeah.

Did they make you aware of this world coming up?

Well, them a little bit.

They're both younger than me, but they're both Hooper's.

So they report super into shoes.

Also, some of the guys in the studio bigger sneaker heads.

And I wouldn't call myself super into that world yet.

But a spar is these first few years of experimenting with it.

I'm finding a lot of stuff.

I like one thing about you.

You were a lot of Jordan ones.

You came Jordan one P.

S.

G.

It's absolutely true for someone so tech forward, I thought maybe so.

Maur Technology runners.

What is it about the Jordan ones?

I mean, if the silhouette is obviously timeless, I'm sure you could ask 1000 people.

They'll look great a lot of people's favorites, but they also are kind of like that launching point.

So, like I got into a lot of ones and one of my first favorite presence uses ones.

But then after that, you sort of find variations of it later.

Jordan's maybe other Nikes from other athletes that kind of fit in line with that.

So this is just kind of like the launching point for me, I guess.

And you have a bunch of these.

Like we said, You're wearing the P S G s.

I noticed the couture ones.

You've been wearing a lot.

You don't get the couture would love these.

I have a funny story about these.

I call these a Gaff Tape one.

Okay.

I have other black ones like the PS cheese.

Looks like you just put a red piece of tape around.

Yeah, locally and known at our video studios Gap tape one's shooting.

Ah, YouTube original.

Siri's where we happen to have experiment with dry ice.

Okay.

I had to have close toed shoes that were these.

Jordan's, as you know, have a little little perforations on the top, so they need to, like, cover my toes just to make sure I don't get any dry ice liquid nitrogen in them.

So they put some Gaff tape on the top of the shoes.

So I have a picture of the Gaff tape Gaff tape one.

Wow, we need that big vanities.

Marquez, You were part of two big sneaker launches.

Yes, Kobe, 11.

You got to interview him.

It was for this shoe.

Yeah, different color way.

But what did you take from him in terms of how involved he is in the design aspect and things like that?

Part of the reason I can get so into shoes is because of specific footwear for athletes That's designed a certain way.

And I was actually surprised when he was talking to me about the shoe, how involved he is in making a shoe that's both, like, custom for him.

And it sort of represents parts of his career and things like that in the tech in it.

You know what?

He's a professional interviewee, So he was really good at making me look like a good interviewer.

This was one of the first interviews I ever did, but I mean, he could talk about the shoe in basketball all day, but that was that was pretty special for me.

The other launch you were part of Steph Curry.

Five stuff.

35 I asked you to come in.

They did kind of like a Steve Jobs apple type of.

Yeah.

How did that come about?

That was his team reaching out.

They wanted to do again.

Focus on the Tech in the shoe.

And I figured, what better way than to have sort of an additional character That was sort of tech focused.

I played myself in a commercial basically, and talk to talk about what was in issue, which is pretty funny.

Met stuff afterwards.

This is also right before he wanted chips.

So this is like, I feel like I'm either.

Good luck.

You're gonna Rick, just give you a ring.

I didn't get a ring for my partner commercial, which was kind of a bummer, but I still feel like I contribute a little bit more, because when it comes to reviewing tech, you're held in the highest regard on YouTube.

I was wondering, you know, we have people like Nightwing and Jock Slade who doing boxing's and review sneakers.

What advice could you give to a young creator who was trying to get into the M boxing and review space on YouTube.

So your voice matters.

Obviously, you want to not try to copy something that already exists.

I love Jack, by the way.

I met him a couple times, guy, but you want to have your own unique perspective, and that might sound super obvious.

But if you just kind of copy what already exists in this sneaker world, there's so many different things to choose from.

And there's no reason to watch what you're making because it already exists.

So you come with their own voice during perspective.

Maybe if you're innocent photography around camera tricks, things like that.

But at the end of the day, there's a 1,000,000 shoes to choose from.

So you find something cool, and it's all about being discerning, really letting them know and cons and honest.

Yeah, yeah, there's got to be stuff you don't like.

That kind of falls in line with all the rest of stuff you can like seven out of 10 shoes, and you can make those seven videos.

But if there's those last three that you're like, I really wish things were different.

I wish there was something better about these.

Give that feedback that's actually usually just as valuable.

2016 You're one of the first people to review the air.

Mags tripped the reissue.

You like them as a prop put as a wearable sneaker, not your first recommendation, and they're heavy.

I mean, you kind of look Thio sneakers to being a little mix of practicality, functionality and design.

They nail the design.

It looks dope, but there's like batteries and motors and things in it that you just can't really wear every day.

And then, you know, we saw this year the Nike Adapt Bees, which the basketball on court shoe, We saw Kyle Kuzma wear them.

Jason Tatum, What do you think?

The steps that they're making with every it oration to improve the tech?

Well, it's impressive that they're actually wearing them on the court.

So, like two generations in, they still are working.

I'm sure on things like shrinking amount of batteries, you need shrinking the size of the motors and most of the weight.

Because you talk to any athlete, the weight of the shoe is important.

You just read it in like ounces on.

You know already how it's gonna feeling your foot.

Yeah, but yeah.

But the fact that the tech has gotten this good this fast is a testament to how hard they're actually working on.

It's not just marketing anymore.

Another type of technology and want to talk about Adidas is doing four D printing with the future craft this soul.

Have you got a chance to experience these yet?

No.

Uh, so they're calling a 40.

Yeah, 40 printing.

Even though there's three d printing.

Uh, you know, it's it's a thing.

They like Thio again.

Talks of the marketing and sort of play out the tech aspect a little bit.

And the way that it's actually made is better.

As far as making them cheaper and making them on a mass production scale.

It looks pretty dope.

You're not gonna lie, but I haven't gotten step in them yet and see what I actually feel like.

Brands always say it's always starts with the athlete, or so we start with function over how it looks.

What do you think right now is kind of winning the tech game when it comes to major sneaker brands?

Good question.

I mean I'm so focused on the cleats when it comes to like the lightweight in the performance of it.

And every year since I have to buy him every year, Nikes is still evolving their quits, and a lot of the different warring soccer cleats is about the foot touched on the mall.

We're not doing that as much more running around throwing the disc, but I still do feel the difference in the cleats.

Um, hope when they get a little more durable, but they are getting more light, more sturdy.

So that's good.

Well, we talked about everything.

Now is the easy part.

Get the browser shelves.

See where you gonna take home?

I'm ready.

Let's do it.

E was talking about a little bit splash of color before, and I think in this color way this little double double total waste.

Look, I like these a lot and check these out.

So these I've always kind of liked, and I've had my eye on for a bit.

Being a red and black fan.

Human race shot John Fertility people me on these well ago, Theo off white Chicago.

If there's a good time to get these fried right now, So I'll add these two cards.

What's the same time?

So told in half this guy right here, Full well, two tone, dual color.

Look, I think that's it for today, right?

Marquez, your tool for today is $9714.

92 cents?

Yeah, I think I'm done for a while after this one.

You appreciate it.

Enjoy going to get everything.

So Marquez came through.

Got some great pickups.

Thanks so much for taking the time.

Thanks for hosting.

You know where to find him.

YouTube.

Don't buy any tech without this guy.