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  • what's up everybody? welcome back to my channel! hi, how are ya??? now in today's

  • video we are revealing two.. not one, not one but TWO brand-new jeffree star

  • cosmetics products now I know I have been teasing these velour lip liners for

  • a while as well as the brand new supreme frost highlighters but today we are

  • revealing all the shades we're gonna swatch everything, we're gonna talk about

  • the formula of the price the smell the touch everything so besides that how the

  • hell is everyone been you guys it's been a crazy here I can't believe we're like

  • a few months away from another year starting I'm like girl so as you guys

  • know we are about to dive into holiday now most brands that are in retail after

  • launch holiday of course in September but you know jeffree star cosmetics is a

  • little unique over here so we're gonna be following that traditional calendar

  • and I will be launching my entire holiday collection the first or second

  • week of November so stay tuned for that we got new palettes new supreme frost

  • palettes I know you haven't even seen the first ones yet and there's already a

  • palette so there's a lot more coming but let's dive in to this reveal alright now

  • I know my sneak peak the product a few days ago the packaging everyone went

  • crazy on the internet and it's you know makeup takes a while to make I wanted to

  • do something really special for my lip liners now a lot of people just do a

  • standard cap they call it a day I wanted this to feel like a jeffree star

  • cosmetics lip liner so so we have over 16 shades launching and the unit car in

  • looks like this it is very reminiscent of the standard liquid lip of course

  • it's a lot taller it has the stars going down the box of course we have all the

  • info now the lip liners will be retailing for $16 they are cruelty free

  • they're vegan they're creamy they are very pigmented they're very soft and

  • they have extreme long wear which we'll dive into in a second so here is what

  • the box looks like now as I said there's over 16 shades and they all coincide

  • with liquid lips that I've made before so you guys know this is the first

  • initial launch and then I will put out more colors later on in the

  • future but as you guys can see here's a little sneak peek we have red rum

  • allegedly dominatrix unicorn blood we have some of the weird ones like Dirty

  • Money, Breakfast at Tiffany's, blue velvet and of course I got so many requests

  • when I said I was making lip liners people were like you have to make a

  • black lip liner to match weirdo girl you guys know I always listen and I took the

  • feedback and we made a really cool black lip liner now a lot of people are saying

  • are they safe for the waterline well guess what I have nothing in my

  • waterline today because we are going to show you that yes they are I saved just

  • like my liquid lips so let's starts watching now they all come very secure

  • in this unit carton I did mine upside down so you can still see the shade

  • label this is shade Calabasas now when you take it out it is stuck in place in

  • the unit carton very sturdy so it really doesn't like doesn't really move around

  • so you're not gonna hear a lot of rattling now when you take out the lip

  • liner oh here is what it looks like BAM now a lot of you have seen this all over

  • the internet Instagram Twitter everywhere but here it is on camera for

  • the first time ever and I am so excited now when I was creating this I wanted it

  • to be very like you know one should be edgy it wanted to be very me kind of

  • like a royal chess piece meets I Dream of Jeannie and it's very

  • like hi welcome back how are you it's very like 1d and that's exactly what I

  • wanted and of course the color caps are all like that on the end to coincide

  • with the shade and here is the cap of course so when you take it off voila

  • here is what the pencil looks like right away you're gonna see of course this is

  • a standard pencil this is not one that you twist and it comes out I wanted

  • something that was also gonna be artist friendly for sanitization now I'm gonna

  • show you guys after I use this that you can use this of course with the

  • sharpener I wanted this to be very user friendly and so many of my artist

  • friends who do makeup or like girl retractable czar not sanitary they're

  • harder to clean we love something that we can just sharpen and be on the go so

  • that is why I created a sharpener Bowl pencil first of all I'm just gonna

  • swatch this on my hand for you guys this is an unused one you will see right here

  • swipe coverage BAM that's it you don't gotta go over it a million times this is

  • a very long wear formula so it can be a little drying when you prep your lips of

  • course lip balm is good use a Geoffrey start lip scrub or any

  • lip scrub for that matter of course and they are really really creamy so that

  • was literally one swipe let's go in a little bit more so of course you can see

  • they are one swipe coverage they're buildable and girl a lot comes off when

  • you do that so we're just gonna let this sit here for a second on my hand all

  • right now you may go Geoffrey what is on your lips I am wearing celebrity skin at

  • the lower lip liner with a Charlotte Tilbury lipstick I'm sure you're like

  • Geoffrey why are you wearing your own lip we will show you a demonstration in

  • a minute but I want you guys to know that you don't have to wear my lips with

  • the lip liner any lipstick goes I hate when brands through that you have to use

  • this with this I'm like girl you can do whatever the hell you want so let me

  • wipe this off that will be right back alright I just wiped off my lips and

  • also I want to show you guys here is calabasas to swatch we did here is my

  • clean finger it's not gonna move baby all right so let's do a little

  • demonstration I have calabasas of a lower lip liner right here let's bring

  • out our star mirror now a lot of people have been asking where are the star

  • mirrors I just restocked a bunch of colors so if you are looking for them

  • link in the bio all right here is calabasas let's apply her

  • I love to just really outline the lip and accentuate it a little bit under

  • here and I kind of like to take it just feather it up so you get kind of like

  • that little ombre moment and then we'll go in with the liquid lip momentarily

  • all right now that it's applied I'm gonna grab like the cheapest pencil

  • sharpener I have but this is a little tiny guy I took the top off because I

  • want you guys to see how this works all you got to do obviously you guys might

  • have sharpened a pencil but in case you wanted to see it sharpen all you got to

  • do of course is give it a turn once or twice and then BAM

  • she is resharpened all right let's get out in calabasas liquid lip of course

  • now when I created these lip liners I really wanted shades to match with my

  • current line it's crazy my brand turns four years old this November and it's

  • just been such a whirlwind of such greatness and I can't believe we are

  • here where we are right now and next year I'm launching way more products we

  • are finally going to be doing a full color story this product took off so

  • crazy and it changed my life forever so if you own any of my lipsticks thank you

  • for being a part of this crazy journey alright let me stop running my gums

  • let's swatch calabasas now you guys know I liked it spill on the lips and it will

  • be on all day

  • and it's just that easy literally one dunk covered at the entire mouth if

  • you're like if you're someone that has a problem lining your lips with the DOE

  • foot lip liners are a savior of course so we're just gonna let this dry but

  • yeah it was just that easy so here's shade Calabasas

  • alright the liquid lip and the liner have been on for about 30-40 seconds and

  • girl we are dry we are ready to roll of course there is nothing really on my

  • finger I'm like not really a tiny bit of the liquid lip you see right there but

  • this liner does not budge or move of course if your lips get dry throughout

  • the day or if you're someone that's a girl I'm a little nervous about long

  • wear products just throw some lip balm right on top or a lip topper a lip gloss

  • whatever you want I'm just gonna demonstrate for fun this is be honest

  • hacia luna lip gloss watch this you just throw it right on top mm-hmm I'm done

  • look alright I just quickly removed that now it's time to put on another shade

  • all of these shades you guys have seen before on my website I'm not gonna

  • swatch a16 lip liners on my mouth I know a lot of girl like girl why not they are

  • all shaved you guys have seen before I am gonna run down the line I'm gonna

  • throw up some pictures right now of some swatches I'm after I do this so you will

  • see them on four different skin tones but let me grab celebrity skin voila

  • let's apply celebrity skin

  • all right now we're gonna apply this with a normal lipstick I have been

  • wearing this shade for the last year I love Charlotte Tilbury and this is in

  • shade Kim kW I got this off of Beauty lush

  • calm which hi they sell my brand so get into it all right so of course you guys

  • might apply a lipstick after lip liner but let's do it ooh perfect colors

  • together I know once the lipsticks on of course you can manipulate it with the

  • liner if you want something like this like this or of course that works if you

  • have any harsh edges or the lipstick covers the liner you can go back in and

  • I just kind of like to flick it and feather out eyeliner how are you right

  • now before we move on to the next product I do want to swatch a few more

  • for you and I'll list off all the shades but I'm gonna throw up some swatches on

  • for different skin tones here are all 17 shades BAM right here now as you can see

  • they look amazing on everyone I am so proud and happy of how this product

  • turned out and of course I'm going to throw up some images from the campaign I

  • had so much fun with this and I can see I just can't wait for you guys all I'm

  • just so giddy I just can't wait for you guys to play with these just see them in

  • person now out of all 17 shades of course you know we have to do some weird

  • ones so here is shade dirty money to match the liquid lip which is so fun and

  • oh my god we have to put these in the waterline too by the way you're not

  • ready for that now my favorite nude I get asked this

  • all the time in interviews what is your favorite nude lipstick mannequin is my

  • go-to from my own brand and of course we had to make a liner to match that hi how

  • are ya alright you guys let's pop one in the waterline and then let's go over all

  • the shades now I want to do a fun one where you guys are gonna be like whoa we

  • can actually see that so I'm gonna pull out shade and a nicole here and let's

  • pop her in the eyes let's open her up I need two hands for this you guys don't

  • have to pull down my waterline so we're gonna zoom in right here in this area

  • and I'm going to just pop this in right here

  • all right there is Anna Nicole in the water line Wow it actually took this

  • look to like the next level now if you saw the staying power on my hands

  • imagine in your water line girl it is not coming off

  • oh this color looks so cool together I'm gonna get Ian excited now of course

  • every shade is ice safe there's no burning there's no weirdness if your

  • eyes are very sensitive though be careful it is very long-lasting now

  • let's go over all 17 shades now we have shade Leo we have posh spice

  • we have Scorpio we have Redrum we have mannequin

  • we have Calabasas we have blue velvet we also have dirty money we have Anna

  • Nicole we have allegedly dominatrix celebrity skin unicorn blood Breakfast

  • at Tiffany's weirdo doll parts in drogyny OOP that is a lot of shades now

  • I do want to quickly open up weirdo and can be used as a black liner or of

  • course a lip liner so let's watch that right sorry of my hand swatches I know

  • our flops sometimes on my channel but there is the black it is