It's Saturday.

What on earth am I doing here on Saturday?

Is throwing a wrench in the whole thing.

I made a video yesterday about octopuses and I'm back.

This isn't how it works.

Except, of course it is.

Because, John, I'm here to tell you that I, your brother hankering Love you.

Thanks for being a good brother.

Because it is yesterday.

It is, in fact, the 10th Esther Day.

If you can believe that, this is what you looked like when you are announcing the very first yesterday you were so young and beautiful.

And that hair you had thio crop get to go down here.

Your eyes keep him down here so they could fit the hair.

John, I love you.

I've always loved you.

I've not always loved your hair.

I also love that for the last 10 years, we've taken a day of the year at the request of Esther Earl, a nerd fighter and awesome person to tell the people that we love.

We love them.

Not our internet faves, not our crushes, but our friends and family who we want to always be there for who probably know that we love them and maybe we just assume that they know.

But that doesn't mean that they don't want to hear it and that it isn't actually good to say it out loud.

Sometimes it's just really important.

And like after 10 years of doing it, I realized how important it is.

I think sometimes that like tradition, can get a bad rap.

Because, of course, tradition comes from the old times, and the old times were bad, like mountains of cholera and irrational hatred Band.

Yeah, because of that, some traditions that we hold on to and we sort of refused to modify because we're sort of like tide to the idea of the tradition itself can be sort of counter to our value.

And maybe I'm just getting old here.

But I think that the existence of tradition is very good, having a time every year toe say thanks to your mom, even if it was created by a greeting card company.

That's a good tradition.

Have been times in my life when I've kind of couple those two things together.

Like the idea of a particular exercise of a tradition and the idea of like the existence off tradition, like repeatedly doing things for a reason that you believe in, and I just sort of throw them both out.

Like I rebelled against the idea of tradition when I should have been rebelling against certain ways of experiencing certain traditions.

Valentine's Day, for me personally, has always sort of seemed like a block thing the way that people do it.

But I do like they're being an opportunity for me to like a write a card to Katherine, telling her that I love her and why and why She's so great, but kind of because we don't like the traditional way of celebrating that tradition.

We kind of don't at all, whereas maybe we should Maybe we should find our own way of doing Let's get a baby sitter to just stay downstairs while we watch all of the Colin Firth present prejudice for the 85th time.

What Esther did when she requested that we celebrate her birthday by celebrating familiar love was genius, because somehow there wasn't a day for that.

That tradition didn't exist, but it, like, needed to.

Maybe in the past, it didn't need Thio.

Maybe it did, but like it does because things are more true when we say them out loud.

And they're definitely more true when we hear that.

John, I appreciate you so much.

You're a good person and a hard worker and a great dad.

I love you, and I'm so glad that you're part of my life.

I love working with you, and I love working to make our relationship stronger.

I would literally never say any of that if there wasn't a tradition right.

But now, 10 years in it is a tradition for me, and it's normal for me.

So to the people who aren't John, whether this is your first or your 10th take some time, send a text or an email or a phone call or a gosh darn letter.