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  • Good morning, everybody.

  • Those of you have a job.

  • Does anybody feel overpaid?

  • I'm looking for hands and those of you in business does anybody feel that they have too much business?

  • I'm also looking for him today.

  • I'm talking to you about a counter intuitive strategy called generosity to me.

  • I believe the generosity is the new business strategy and not just a new business strategy, but a last strategy as well.

  • And I want to shame opinions with you.

  • So we come from a society where we come from scarcity.

  • We believe that is not enough.

  • Karl Marx School.

  • That primitive accumulation we want more and more and more.

  • And then business he seems to be.

  • We seem to be approaching things from two different avenues and many of us in business is a concept called Given take.

  • But a lot of people think it's taken, give they feel that they need to take first and then give.

  • And I believe that these three tops of people in society If I were to ask you, Do you think you're a giver or a taker?

  • How many of you feel you're a giver?

  • More than half the people feel Larry Giver.

  • Well, statistically, only 19% of people are actually givers.

  • A slightly higher percentage are takers.

  • But the predominant version of people that are the highest mature of percentage of people are actually traders.

  • What is the trader?

  • Somebody who says, I will give you eggs and you give me why.

  • Let's use an example.

  • Say, don't say one of you in the audience is a friend of mine and it's your birthday.

  • So I give you 500 grand for your birthday and we're all happy.

  • Three months later, it's my birthday and you give me 100 grand your date to me, Wouldn't you agree, and then say, I've invited you to three or four bras this year.

  • You haven't invited me to one.

  • You are off my Christmas list.

  • Isn't that how we were?

  • And let's look at the working world In the working world, we come from a very strong skates the team and see what's happening here is if you think about it.

  • There are so many companies were to the owner of the business versus the stuff.

  • So let's let's ask a couple of questions.

  • Would you really go out of business?

  • if you didn't pay minimum wage.

  • What if you paid more?

  • What if you gave your staff extra incentives?

  • What do forgive them?

  • Better coffee?

  • What if you gave him something else other than just the be minimum?

  • And if you look at about the psychology of our employment in South Africa, these are saying that most employees are playing paid just enough not to quit, and they're given just enough money not to leave.

  • Does that song familiar?

  • Surely there's a better way.

  • Surely, if each of us is only working with the scarcity minds, it no wonder we're getting the results were getting.

  • And these are saying, If you don't like what you're getting, change what you do.

  • So let's look at South Africans.

  • Put South Africa's productivity figures.

  • I'm globally.

  • We in one of the least productive countries in the world.

  • And if we look at our Gini coefficient, we have the highest rate of inequality between the lowest and highest honors, and I think we need to do something about it.

  • If we look at our engagement levels, it's between nine and 13% of the population are actively engaged and they come to work.

  • No wonder maybe our businesses aren't doing as well as they could be.

  • So how could you, as a business leader, be more generous?

  • I'll give an example of some of the things I've been trying to do.

  • My staff get 2/2 days every single month.

  • I know it's a silly thing, but this free popcorn every day.

  • Little things like having development opportunities every single month coaching opportunities to attain networking and training.

  • I think that's so important and when we have a great month, have people share in the spoils.

  • So I think it's also important thing to have a culture where you catch people doing things right.

  • But let's look at employees harmony.

  • Employees go to work and they have this man seat.

  • You don't pay me enough to smile.

  • I will do my job.

  • I will arrive.

  • I will be here.

  • But you won't get my body and my mind and my soul.

  • I'm not paid enough to volunteer or to K or to go the extra mile.

  • So I really believe that in business is a bit away.

  • Generosity is differently the way, and if you think about it between business people, we'd go into business together.

  • Assign your terms and conditions.

  • You have a service level agreement.

  • We did.

  • We do all these things.

  • So you give me a service.

  • I pay you, but there's not much more.

  • I think it is not much more.

  • That's where the space where the magic can happen going forward.

  • And I just want to encourage a few little areas where we can make it work.

  • One thing I know for sure is people can tell the difference between a fake strategy and genuine key between you and anybody you'll see in the world.

  • There's something called an emotional bank account, so you can imagine that these this notional thing, that's our thing.

  • Imagine, with each person you meet, you meet them for the first time and you say, Let's make a deposit, you make a deposit And then there's money into that account.

  • When emotional amount has anyone being to the A t.

  • M.

  • Put the Carden and it is no fun.

  • I don't know what that's like, absolutely know what that's like.

  • It's a horrible feeling, so we haven't put in the funds we haven't put in the work, So imagine in your in your business when you're working, laugh.

  • If there was a bank account between you and every single person, if you could make it your life's mission to always be in credit to give more than people have any right to expect and to keep doing it even if they don't say thank you.

  • And even if they they don't notice.

  • Okay, so it was that emotional bank account or giving example of two ladies are now in business.

  • The one lady opened up a beauty spot and what happened?

  • She came to me about a year later and she said, I don't know what to do, Have lost all my money And I said within a single one of the things I think you should do is give free treatments to everybody for a month for every single hour she looked at me and she said, Are you crazy?

  • I'll go out of business I said, Well, you're really going out of business She didn't listen to my adverse.

  • A couple of weeks later, a friend of mine, another friend, opened up a beauty spot, and her first thing she did.

  • She went to every single person she knew, and she said please come to our beauty spa, bring a friend and have a free treatment.

  • Well, this unleashed a whole wave of positivity.

  • Firstly, her brand grew.

  • People started saying, She's amazing.

  • She's so kind.

  • People went along and they enjoyed these free treatments.

  • They started telling everybody else they started returning the business to them.

  • And then all of a sudden who business to screw and grew and grew.

  • Today she's won many, many awards for having an amazing business.

  • The other lady has closed her business down.

  • She has a job and she's lost her entire pension, and I blame it on that attitude of scarcity.

  • Bruce is abundance.

  • About three or four years ago went to have lunch with a friend of mine is a group of us.

  • We used to meet once a month for lunch, and my friend asked the restraint manager, could she have some chili?

  • And it was under new management.

  • She went to Chile with the lunch and he said, Madam Little cost you 15 grand.

  • She went what?

  • And then she proceeded to tell him where he could insert the chili and put it this way.

  • We have not never gone back Lee.

  • We worked out that we probably they have probably lost about 20 to 30,000 rand from us because they wanted to charge the 15 grand for the chili.

  • So the question to ask yourself is in your business and in your life.

  • Are you charging?

  • 15 Ran for the chili.

  • A few years ago I read a book that I literally found life changing.

  • It's called 29 gif ts, written by Kenny Walker, and in this book details the story of a lady we suffered from multiple sclerosis.

  • She was in absolute agony.

  • She was sick.

  • She was sore, She was depressed and she had bean to every single doctor under the sun, and nobody could help her out of desperation.

  • She went to visit a medicine woman, and this woman said to her, Okay, I'm going to give you an assignment.

  • I want you to return in 29 days and tell me how you are.

  • The lady was quite upset.

  • She wanted pulls.

  • She wanted medication.

  • She wanted a potion.

  • The lady gave her an assignment.

  • You said every single day Do one good deed do one thing for someone gives something away.

  • Every single day and this lady was horrified, she said.

  • But you don't understand.

  • I'm sick amp where I have nothing to give.

  • So what she did is she went out the and she thought, well, she had nothing to lose.

  • So one day she gave away a pot plant.

  • One day, she said, with somebody who was in need and had a conversation with him.

  • Another day, she gave somebody who old bra.

  • I don't know why she did that, but clearly somebody was in need of upliftment.

  • And what happened then was just every day she started looking at other people, looking for opportunities to make a difference.

  • 29 days later, she return, and the medicine woman couldn't believe her eyes in front of you stood somebody very different to the person who was 29 days before she was rosy cheeked.

  • She was well and she came in with a bounce in her step, and this lady said, I don't know what's happened, but since I'm not focusing on my own little elements and grievances and foibles, I've started feeling so much better, and I looked at this and I thought, I wonder if I could try this own experiment of my own life, and that's what I did.

  • So I started something.

  • You know, the David and credit.

  • Yeah, I don't either.

  • You put one on one side and I started a journal, and I thought, Leave me Travis for 29 days, and I can tell you it didn't work.

  • My intention was every day to give.

  • So what I did every day was my goal was to have this giving column being so big and what I received being so little.

  • Or maybe he did it with Because with the right intention every day, Mark, my receiving column ended up being more.

  • And it was an interesting thing.

  • The one day I went and did a speech for a client and I got back and he was a friend of my reception.

  • She said, I've got a hotel.

  • Stay for two, for you and your husband.

  • Enjoy Big things are Winton took somebody to lunch and I had a book for who I was planning to pay.

  • But while I was in the ladies, she had paid and she had a gift for me, which was far bigger.

  • And I thought, Damn, this isn't working but maybe it really waas um and they don't want to discuss abundance.

  • How can we put this into her lives?

  • So I carried on this.

  • I carried on this little qu'est off 29 gift, and I took it way beyond then, and it's being quite interesting.

  • Hearts played out in my mind and in my life.

  • So what is an abundance?

  • Man said.

  • It's not just generosity with money.

  • A lot of us think I need money.

  • There's a couple of areas where we can be incredibly generous.

  • What have you got?

  • Excess.

  • So I hit up a charity re asked.

  • People t give us things that they no longer need and things like clothing and shoes.

  • And it's amazing how many people have things in the cupboards for Mandela Day.

  • Many people ask people to give 67 things a couple of years ago.

  • Challenge people to give us 1000 things.

  • It's amazing how cathartic it is to give, but you know, things that you can give in business.

  • You can give your tongue how many of your experts in your field you can give a free consultation.

  • Mentorship advice.

  • What about your social network and connections.

  • What about sharing somebody's post on social media, giving them a testimonial, giving them a referral?

  • What about office of genuine help and assistance?

  • What about the benefit of the dot?

  • So many people don't do that.

  • They choose to take offense rather than saying that person probably didn't mean that thing.

  • What about giving somebody a chance?

  • Just the first opportunity.

  • What about recognition?

  • The world is starving for recognition.

  • Could we give recognition to somebody in need and appreciation as a recruiter are found?

  • The main reason people leave jobs is they're not recognized enough.

  • What about giving somebody just created for something?

  • Maybe they didn't do the whole thing, but they did something that was were the what about giving them all the credit and not taking any for yourself?

  • And what about giving somebody an opportunity?

  • They are so many things we can give to people.

  • And so many of us withhold it because we come from a month.

  • If you give somebody a hand, they'll taken on.

  • I don't believe that at all.

  • What about giving somebody encouragements and you can do it?

  • You've got this.

  • What about your knowledge?

  • Giving away your knowledge doesn't make you poorer.

  • Some people are living in a zero sum game.

  • We, they believe if somebody else be enough is burning.

  • They are losing.

  • What if we were all winning?

  • What if we old adopted this generosity, man, sit.

  • And what about moral support?

  • Just hanging on to somebody else and saying, I've got you.

  • Let's walk this road together.

  • I read somewhere that attention is the realist and purest form of generosity.

  • But do we give people our attention?

  • How many of us sitting a restraint?

  • Have you seen people sit in a restraint on a romantic date and both people on Facebook, not with each other.

  • So if you think about it in business, when you speak to your staff in your family, when you speak to each other in your friendships and in society, what if you really went up to somebody and said, How are you really?

  • Listen for the answer.

  • I gave him your attention.

  • So for me, when you've got something exists, Turnbull, a bigger wool, build a bigger table.

  • Zig Ziglar is about this amazing saying and which have really tried to live by, says you can have everything in life as long as you give enough other people what they want.

  • Heavy worked out what they want if you want to.

  • More motivated team of stuff off people.

  • What do you want in Austin?

  • How can I help you win when you meet with the client?

  • Austin, what do you want?

  • Then go for the extra 10% go for the well and the secret of success is consistency.

  • It's not about while today and then nothing tomorrow, but about consistency every single day.

  • So I have a philosophy.

  • Give away more than anyone you know, and soon you'll have more than anyone.

  • You know, it's been an incredibly exciting philosophy to live by.

  • Ask yourself what a society need and go and give it to society.

  • Just keep giving.

  • Even if nobody notices, even if nobody says thank you and every day, ask yourself, How can I help you win?

  • 14 years ago, I started a charity called Robin Hood Foundation, and when lady came up to me the window and she said, Cindy, I'd love to help poor people, but I don't know anyone.

  • And I said, Where do you live?

  • Switzerland?

  • And she said, You know, she never thought about it.

  • One thing about living in South Africa is with so many opportunities to help people to make a difference.

  • And on the slider, which I think is fantastic every year we go to it and many school for the disabled and what we