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There are those who say that kids these days don't
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read books.
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But that's just not true.
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Millennials and whatever we're calling the generation
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after millennials are actually more well-read on average
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than earlier generations and also read more books per year.
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And believe it or not, we have the likes
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of the "Hunger Games" and "Harry Potter" and even "Twilight"
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to thank for that.
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So thanks, YA.
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Young adult is a term whose meaning has varied wildly
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over the years.
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It can apply to coming of age tragedies
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or serialized adventures of babysitters
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or insert really dated twilight joke here.
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But where did this young adult genre come from?
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And why did it get so big?
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While narratives for children have
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existed since people started telling stories,
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a designated literary market for that mysterious, magical period
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of time known as teenagerdom is somewhat new.
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And to be fair, teenagers weren't
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a designated demographic in most respects
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until around World War II, due in part to advances
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in psychology, sociological changes,
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like the abolishment of child labor,
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and even technological advances like the car
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making it easy to sneak out of your parents' house.
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But suddenly, teens are here.
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And with them come a plethora of shiny,
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new things marketed to them, clothes, music, films,
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radio programs, and of course, the novel.
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In 1942, Maureen Daly, herself only 17 years old,
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publishes the "Seventeenth Summer,"
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which some have called the first young adult novel.
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"Seventeenth Summer" featured plot points and themes
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particularly to teens, under age drinking, driving, dating,
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and the, of course, eternally popular angst.
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But it wasn't the great literary critics
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of the time who defined this new category of fiction.
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It was librarians, in particular, librarians
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from the New York Public Library.
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Starting in 1906, Anne Carroll Moore built a, sort of,
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League of Extraordinary Librarians, women
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who were interested not only in keeping
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this nascent adolescent audience in libraries
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but also finding out what made them tick.
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Another young librarian brought on by more, Mabel Williams
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began working with her peers to find books
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in both the children's and adult sections that
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might be of interest to teens.
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And in 1929, the first annual NYPL books
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for young people list was sent to schools and libraries
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across the country.
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In 1944, another NYPL librarian, Margaret Scoggin,
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changed the name of her library journal column
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from "Books for Older Boys and Girls"
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to "Books for Young Adults."
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And the genre was christened with a name
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that has lasted to this day.
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While the YA genre had already been laying down its roots
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for decades at this point, most YA fiction
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tended to feature the same generic plot points.
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Girl dates boy.
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Maybe they have a fight or something.
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But then they resolve it.
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The end.
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But in the 60s, young people started
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to see more thoughtful contemplations of what
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it is just to be a teenager.
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Hugely noteworthy from this era is
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S.E. Hinton's, "The Outsiders," published in 1967.
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At first, a novel that failed on the adult paperback market,
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the publisher noticed it was mostly being purchased by teens
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and then re-marketed it to them.
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And YA allowed itself to explore deeper subjects,
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ushering in novels like "Are You There, God?
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It's Me, Margaret" and "The Chocolate War."
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During the 80s and 90s however, YA
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started skewing towards serialized fiction,
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or from the likes of R.L. Stine, school centric fiction
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like "Sweet Valley High" and "The Baby-Sitters Club"
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and genre fiction like K.A. Applegate's "Animorphs Series."
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So while young adult fiction was plenty lucrative,
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it wasn't really respected by people outside
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of its targeted readership.
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It was low art for kids.
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KID: Yippee!
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But then everything changed with a boy wizard.
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In 1997, publisher Bloomsbury takes a leap of faith
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and publishes "Harry Potter and the Philosopher's Stone."
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In spite of being genre fiction, "Harry Potter"
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manages to resound not only with the YA audience,
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but it also leaks into a large adult market.
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Harry Potter as a character also grows up
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with his readers, starting out 11 years old and ending at 17.
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And the tone of the series matures as well.
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So this new post "Harry Potter" YA
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is nearly as long and sometimes longer, sometimes way longer,
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as adult fiction and on the same reading level
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as commercial adult fiction.
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"Harry Potter" also opens the door
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for a wide variety of darker, genre-based YA novels that
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can appeal to an audience beyond teens
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and possibly get optioned for a multi-million dollar movie
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franchises.
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With "Twilight," for instance, came a boom
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in the YA subgenre of paranormal romance.
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And boy, that sure was a thing that came and went.
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"The Hunger Games" popularized the subgenre of YA dystopia.
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And that, also, was a thing that came and went really quickly.
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And now, well, genre fiction is still popular in YA.
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But the trend has cycled back to discussing
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relevant social issues and the world as it is.
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John Green's, "The Fault In Our Stars"
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was a massive hit that dealt with kids who fall
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in love while dying of cancer.
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And one of the most popular YA books of the last year
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was Angie Thomas's, "The Hate You Give,"
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which was partially inspired by the Black Lives Matter
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movement.
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And also it was really great.
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By the way, you should read it.
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So it's a bit reductive to be dismissive of Young Adult.
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First of all, it's not just a niche genre.
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YA is remarkable for its wide appeal.
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55% of YA books purchased in 2012
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were bought by adults between 18 and 44 years old.
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It's also remarkable to see the emergence of a genre
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pioneered by women, authors like Maureen Daly, J.K.
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Rowling, and Angie Thomas, and librarians
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like Mabel Williams and Margaret Scoggin.
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Not only does YA shape younger audiences as readers,
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it is a genre that helps give its audience
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a lexicon for understanding that there
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is a complex world between childhood and adulthood.
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So what does your favorite YA book?
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Are there any books you love that maybe you didn't realize
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were categorized as YA?
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Leave a comment below.
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"The Great American Read" is a new series
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on PBS about why we love to read,
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leading up to a nationwide vote on America's favorite novel.
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Who decides America's favorite novel, you ask?
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Well, that would be you.
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So head to pbs.org/greatamericanread
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to vote on your favorite book.
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Check the link in the description for more details.